Brian Solis Quotes
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Experiences are everything. And businesses must create experiences that mean something. If necessity is the mother of invention, then vision is the father of innovation.
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Each business is a victim of Digital Darwinism, the evolution of consumer behavior when society and technology evolve faster than the ability to exploit it. Digital Darwinism does not discriminate. Every business is threatened.
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It is only by walking in the digital footsteps of your customer that you can uncover a new landscape of opportunities for engagement as well as a new reality for your business.
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Perspective is a gift nowadays.
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Social media is less about technology and more about anthropology, sociology, and ethnography.
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Social media is about sociology and psychology more then technology.
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Information overload is a symptom of our desire to not focus on what's important. It is a choice.
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To understand the mindset of the connected consumer, one must realize that everything begins with search and intent.
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We cannot measure, what it is we do not know to value.
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Effective engagement is inspired by the empathy that develops simply by being human.
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The more we remember that we are part of the networks as human beings, the more we can act as human beings and not as corporate functions.
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Please repeat: influence is not popularity.
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Twitter is your window to relevance , but Facebook is your home page for the Social Web...
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Social Media is much bigger than we give it credit for. It’s not just about PR or just about marketing.
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The bottom line is that people are seeking answers and direction, not messages or sales pitches.
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To succeed in the business of the future we have to become the very people we are trying to reach...
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Twitter represents a collective collaboration that manifests our ability to unconsciously connect kindred voices through the experiences that move us. As such, Twitter is a human seismograph.
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Don't compete for the moment, compete for the future.
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In the digital space, attention is a currency. We earn it. We spend it.
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Social media spark a revelation that we, the people, have a voice, and through the democratization of content and ideas we can once again unite around common passions, inspire movements, and ignite change.
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The distance between who i am and who i want to be is separated only by my actions and words.
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Social media is the democratization of information, transforming people from content readers into publishers. It is the shift from a broadcast mechanism, one-to-many, to a many-to-many model, rooted in conversations between authors, people and peers.
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The landscape for business isn’t changing because of social media, it’s changing because consumer expectations are evolving.
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The good thing about social media is it gives everyone a voice. The bad thing is … it gives everyone a voice.