Brian Solis Quotes
Social Media is much bigger than we give it credit for. It’s not just about PR or just about marketing.
Quotes to Explore
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People are mean on social media, whoever you are. It's a shame people have to be that way.
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It's easy to fall into the trap of thinking our careers will come to a standstill, or worse, crash and burn if we aren't social media butterflies.
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Don't spend more than 10% of your marketing/PR budget on a trailer. Trailers have to be marketed, too. So, far too many authors wind up marketing their trailers instead of their books.
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Books are my art. The movie is someone else's art. But it's great marketing for books.
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Here's my whole marketing idea: treat people the way you want to be treated.
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Marketing is more important than it has ever been. But I'm trying to tear the layers back and make it not so contrived. I think people just want entertainment.
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Fashion is such an octopus. You're connected to so many people: suppliers, pattern makers, production teams, marketing teams, vendors.
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We are working to understand the tastes of people born in the 1980s and 1990s - it is very different from my generation. We do our own research. Marketing research companies, I think, are relatively academic.
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The success of 'Kick' will help in the marketing of other small budget independent films I have acted in.
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The thing that's wonderful about social media is that we are able to give a voice to the voiceless and to help educate each other. I benefit from it as much as I provide those lessons.
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I've always viewed myself as a brand. When I started 10 years ago, that was very controversial. 'Marketing' and 'PR' were dirty words for the literary world, but that has changed. Once the book is finished, I want as many people as possible to read it.
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I am still fairly new to the whole social media thing - I am definitely tweeting and Facebooking. It's a nice way to connect with fans.
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I've never really been into social media - I don't have a Facebook; I don't do Twitter or Instagram or anything.
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Religious traditions are easy to lose sight of in today's marketing frenzy. Make sure you take time to gently usher your little ones into the rituals that have special meaning for you.
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I talk about millennials with a healthy dose of humility, as I'm a card-carrying member of Generation X. But I have daily interaction with young people at Dana Perino & Co., through my Minute Mentoring organization, with digital friends on social media, and especially at Fox News.
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False news, when combined with social media, can wreak havoc thanks to its potential of reaching millions in a short span. The effects can be quite disturbing.
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Law enforcement has seen an unprecedented use of social media by ISIL. They're just kind of flooding the airwaves.
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I go to all of the trade shows, know a lot of the people making marketing decisions, and I want to keep my finger on the pulse of snowboarding.
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Don't hire anyone - no matter what they offer - who promises you they'll sell 'X' copies of your book. Every book is different. The best any marketing company or PR firm can do for your book is make potential readers aware of it.
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Marketing and press kicks up dust. It gets in your eye, and then you're not focusing on the product.
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Networking is marketing. Marketing yourself, marketing your uniqueness, marketing what you stand for.
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I work 'cause I have to pay the bills. But I also work 'cause I love it. I don't know what I'd do with me if I didn't have this work. It's what I've done all my life. It's my motivation. It's my satisfaction. It's my joy to stand in front of an audience to sing, to come back home and write songs. Man, it's amazing for me.
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For fiction, I'm not particularly nationalistic. I'm not like the Hugo Chavez of Latin American letters, you know? I want people to read good work.
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Social Media is much bigger than we give it credit for. It’s not just about PR or just about marketing.
