Jeff Bezos Quotes
- All Quotes
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Failure comes part and parcel with invention. It’s not optional.
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What we want to be is something completely new. There is no physical analog for what Amazon.com is becoming.
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If you decide that you're going to do only the things you know are going to work, you're going to leave a lot of opportunity on the table.
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That kind of divine discontent comes from observing customers and noticing that things can always be better.
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The human brain is an incredible pattern-matching machine.
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I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out.
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... if it's not your style to stretch and go the extra mile to make sure our customer experience is great, you're going to have an allergic reaction to this company. You probably won't stay. If you do try and stay, but can't adapt to the culture then it will reject you like a virus from a healthy immune system.
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There are multiple ways to be externally focused that are very successful. You can be customer-focused or competitor-focused. Some people are internally focused, and if they reach critical mass, they can tip the whole company.
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A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
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You know, we love stories and we love narrative; we love to get lost in an author's world.
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There'll always be serendipity involved in discovery.
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It is very difficult to get people to focus on the most important things when you're in boom times.
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Amazon.com strives to be the e-commerce destination where consumers can find and discover anything they want to buy online.
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The smartest people are constantly revising their understanding, reconsidering a problem they thought they’d already solved. They’re open to new points of view, new information, new ideas, contradictions, and challenges to their own way of thinking.
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Above all else, align with customers. Win when they win. Win only when they win.
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Everything you are comes from your choices.
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If you're competitor-focused, you have to wait until there is a competitor doing something. Being customer-focused allows you to be more pioneering.
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Your margin is my opportunity.
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Our premise is there are going to be a lot of winners. It's not winner take all. Other people do not have to lose for us to win.
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It’s very important for entrepreneurs to be realistic. So if you believe on that first day while you’re writing the business plan that there’s a 70 percent chance that the whole thing will fail, then that kind of relieves the pressure of self-doubt.
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We are our choices. Build yourself a great story.
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It's hard to find things that won't sell online.
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For people who are readers, reading is important to them.
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Percentage margins don't matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that.