Seth Godin Quotes
Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.
Quotes to Explore
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I love to see women who are comfortable in their skin and dress to suit their body - that looks fabulous because it's authentic.
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Let there be a door to thy mouth, that it may be shut when need arises, and let it be carefully barred, that none may rouse thy voice to anger, and thou pay back abuse with abuse.
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Back in 1999 and 2000, a few of us... a very few of us... Douglas Clegg, Seth Godin and I... offered free electronic copies of our books in an effort to reach an audience we otherwise wouldn't have reached and to test out a new marketing concept for books. Despite the industry screaming we were crazy, it worked.
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Death is less bitter punishment than death's delay.
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When I was young I thought that money was the most important thing in life; now that I am old I know that it is.
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It's those moments when everything is on the line, and someone needs to show up in a big moment. I prepare my mind and I prepare my body to be ready for those moments. And I think it's just what I do. I live for those moments.
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I hate remakes of TV shows - I didn't like the new Charlie's Angels at all - and I just don't see the point of going back and doing the same thing over again. Baywatch was fun and successful, probably because we didn't know what the heck we were doing.
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I've just sort of jumped into relationships and moved in with people way too soon.
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My dad can be pretty critical sometimes.
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I worked for Microsoft until 1996, till I had a different angle to view life. I wanted to be an entrepreneur and control my own destiny.
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I supported Pat Toomey when he ran in 2010. I gave him money in September of 2009 because I wanted him to be the U.S. senator. I personally contributed my own money.
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I hope I'm Jessica Tandy, you know. I hope I'm onstage, and I fall over at 85 or something with everyone applauding thinking that it was a joke, you know, 'There she goes again,' and I'm just gone. I've gone to Heaven.
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If President Obama really means what he has said repeatedly about supporting the aspirations of the Egyptian people, then he will have to recognize that in Egypt today, as in America in 1963, that can mean opposing government policy.
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I'd love to do a character with a wife, a nice little house, a couple of kids, a dog, maybe a bit of singing, and no guns and no killing, but nobody offers me those kind of parts.
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When I write songs, I'm just writing stories, and being in musical theatre taught me how to act them out through singing.
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We're living at this funny time, where we're all urged to express ourselves as unique individuals, but on the other hand, we share a limited set of tools for doing that. It's easy to feel like nothing more than the sum of your consumer choices.
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I've never personally criticized anyone else's music, but I know that the public's real problem is not the music I make but the perception that I play simple music for money only and for the notoriety and to increase my popularity.
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Most of my career I've spent really nervous. Just about work, getting work and having it in.
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They really need to know much more about where the food comes from - how to grow it and cook it, how to make consumer choices that are good for the environment and the local economy.
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There are a lot of great actresses out there. You learn to appreciate each one for what they offer.
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Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.
