Seth Godin Quotes
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If you hear my idea but don't believe it, that's not your fault; it's mine. If you see my new product but don't buy it, that's my failure, not yours. If you attend my presentation and you're bored, that's my fault too.
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My new favorite word is 'awkward.'...Th e reason we need to be in search of awkward is that awkward is the barrier between us and excellence, between where we are and the remarkable. If it were easy, everyone would have done it already, and it wouldn't be worth the effort.
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Mostly, the best way to be the next Mark Zuckerberg is to make difficult choices.
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Fitting in is a short-term strategy, standing out pays off in the long run.
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What evidence would you need to see to change your mind about this?
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Your art is the act of taking personal responsibility, challenging the status quo, and changing people.
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If failure isn't an option, then success isn't either. Success is just failure repeated until it works.
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Take the long way. Do the hard work, consistently and with generosity and transparency. And then you won't waste time doing it over.
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The goal, then, isn't to draw some positioning charts and announce that you have differentiated your product. No, the opportunity is to actually create something that people choose to talk about, regardless of what the competition is doing.
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The second person to write a story about a young boy and an escaped slave on the Mississippi wasn't a novelist, he was a typist.
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Go for the edges. Challenge yourself and your team to describe what those edges are, and then test which edge is most likely to deliver the marketing results you seek.
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Developing expertise or assets that are not easily copied is essential; otherwise you're just a middleman.
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The first step toward becoming extraordinary is, of course, to stop being ordinary.
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Set a goal, and in small, consistent steps, work to reach it. Get support from your peers when you start flagging. Repeat. You will change.
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Great boss is challenging people in the right way. Leading, not managing. Supporting them by giving them both a platform they can count on and expectations they can stretch for.
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How do I dance with the fear? Fear is not the enemy. Paralysis is the enemy.
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I believe that uncertainty is really my spirit's way of whispering, I'm in flux. I can't decide for you. Something is off-balance here.
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Playing the game is a form of winning the game. In those competitions, we win by being resilient.
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If you're going to invest a valuable asset (like time), go ahead and make it productive. Use a postit or two, or some index cards or a highlighter. Not to write down stuff so you can forget it later, but to create marching orders. It's simple: if three weeks go by and you haven't taken action on what you've written down, you wasted your time.
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The question isn’t whether or not you should wait to be picked, the question is whether you care enough to pick yourself.
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No one can be responsible for where or how we each begin. No one has the freedom to do anything or everything, and all choices bring consequences. What we choose to do next, though, how to spend our resources or attention or effort, this is what defines us.
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The reason business writing is horrible is that people are afraid. Afraid to say what they mean, because they might be criticized for it. Afraid to be misunderstood, to be accused of saying what they didn't mean, because they might be criticized for it.
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The internet has opened the door for millions of businesses to do things differently, because there are other assets now, assets that can transcend location. Your permission to talk to customers, your reputation, your unique products-you can build a business around them online.
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Acknowledge to yourself that the factory job is dead. Having a factory job is not a natural state. It wasn't at the heart of being human until very recently. We've been culturally brainwashed.