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Saying 'no' or even 'stop' is the hallmark of the professional you want on your team.
Seth Godin
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Acknowledge to yourself that the factory job is dead. Having a factory job is not a natural state. It wasn't at the heart of being human until very recently. We've been culturally brainwashed.
Seth Godin
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All good ideas are terrible... Until people realize they are obvious. If you're not willing to live through the terrible stage, you'll never get to the obvious part.
Seth Godin
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I feel like I'm treating people as I'd like to be treated.
Seth Godin
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Instead of working so hard to prove the skeptics wrong, it makes a lot more sense to delight the true believers. They deserve it, after all, and they're the ones that are going to spread the word for you.
Seth Godin
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The organizations of the future are filled with smart, fast, flexible people on a mission
Seth Godin
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The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you'll need later.
Seth Godin
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Great projects, like great careers and relationships that last, are gardens. They are tended, they shift, they grow. They endure over time, gaining a personality and reflecting their environment. When something dies or fades away, we prune, replant and grow again.
Seth Godin
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Art is the act of navigating without a map.
Seth Godin
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Dreams are difficult to build and easy to destroy.
Seth Godin
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It's possible that your next frontier isn't to get more efficient, it's to get more brave.
Seth Godin
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The reason business writing is horrible is that people are afraid. Afraid to say what they mean, because they might be criticized for it. Afraid to be misunderstood, to be accused of saying what they didn't mean, because they might be criticized for it.
Seth Godin
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If you're in the idea business, it doesn't matter where you're from. It matters if we care about the change you're making.
Seth Godin
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Making promises and keeping them is a great way to build a brand.
Seth Godin
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Authenticy in marketing is telling a story people want to hear.
Seth Godin
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We're going to spend our entire future living in tomorrow-investing now, when it's difficult, is the single best moment.
Seth Godin
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The next thing you do today will be the most important thing on your agenda, because, after all, you're doing it next. Well, perhaps it will be the most urgent thing. Or the easiest. In fact, the most important thing probably isn't even on your agenda.
Seth Godin
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Successful people are the ones who are breaking the rules.
Seth Godin
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If you believe that a given situation should make you unhappy, then it will, and the unhappiness will then reinforce the condition.
Seth Godin
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Emotional labor is available to all of us, but it is rarely exploited as a competitive advantage.
Seth Godin
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Just as we don't spend a lot of time worrying about how all those poets out there are going to monetize their poetry, the same is true for most bloggers.
Seth Godin
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Most of your competition spend their days looking forward to those rare moments when everything goes right. Imagine how much leverage you have if you spend your time maximizing those common moments when it doesn't.
Seth Godin
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What makes someone an artist? I don't think is has anything to do with a paintbrush. There are painters who follow the numbers, or paint billboards, or work in a small village in China, painting reproductions. These folks, while swell people, aren't artists. On the other hand, Charlie Chaplin was an artist, beyond a doubt. So is Jonathan Ive, who designed the iPod. You can be an artist who works with oil paints or marble, sure. But there are artists who work with numbers, business models, and customer conversations. Art is about intent and communication, not substances.
Seth Godin
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Figure out the people part and the technology gets a whole lot simpler.
Seth Godin
