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Desire can't be sated, because if it is, the longing disappears and then we've failed, because desire is the state we seek.
Seth Godin
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Caring, it turns out, is a competitive advantage, and one that takes effort, not money.
Seth Godin
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It's possible that your next frontier isn't to get more efficient, it's to get more brave.
Seth Godin
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One reason I encourage people to blog is that the act of doing it stretches your available vocabulary and hones a new voice.
Seth Godin
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Your positions on EVERYTHING are based on the story you tell yourself and not some universal fact from the universal fact database.
Seth Godin
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Instead of wondering when your next vacation is, maybe you should set up a life you don't need to escape from.
Seth Godin
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Traditional corporations, particularly large-scale service and manufacturing businesses are organized for efficiency. Or consistency. But not joy. Joy comes from surprise and connection and humanity and transparency and new...If you fear special requests, if you staff with cogs, if you have to put it all in a manual, then the chances of amazing someone are really quite low.
Seth Godin
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Communication is the transfer of emotion.
Seth Godin
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Don't measure anything unless the data helps you make a better decision or change your actions. If you're not prepared to change your diet or your workouts, don't get on the scale.
Seth Godin
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I have something to say. I know how to do something. I’m doing it. If you want me to do it with you, raise your hand.
Seth Godin
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The goal has never been to always succeed. The goal is to be allowed to keep initiating.
Seth Godin
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If your project or organization depends on knowing things that other people don't know (but could find out if they wanted to), your days are probably numbered. Ask a travel agent The alternative, while difficult, is obvious. Provide enough non-commodity service and customization that it doesn't matter if the ideas spread. In fact, it will help you when they do.
Seth Godin
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Great boss is challenging people in the right way. Leading, not managing. Supporting them by giving them both a platform they can count on and expectations they can stretch for.
Seth Godin
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Go for the edges. Challenge yourself and your team to describe what those edges are, and then test which edge is most likely to deliver the marketing results you seek.
Seth Godin
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Figure out the people part and the technology gets a whole lot simpler.
Seth Godin
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I define anxiety as experiencing failure in advance.
Seth Godin
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More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
Seth Godin
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Art is never defect-free. Things that are remarkable never meet spec, because that would make them standardized, not worth talking about.
Seth Godin
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You can game the social media in the short run, but not for long.
Seth Godin
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The reason it seems that price is all your customers care about is that you haven't given them anything else to care about.
Seth Godin
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Initiating is really and truly difficult, and that's what leaders do. They see something others are ignoring and they jump on it.
Seth Godin
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The minute there's a map, there is no art. Paint by numbers is not art. Paint by numbers is a mechanical activity.
Seth Godin
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We don't become mediocre all at once, and we rarely do it on purpose.
Seth Godin
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Here's the thing: The book that will most change your life is the book you write.
Seth Godin
