-
Organizations grow when they persuade a tiny cadre to be passionate, not when they touch millions with a mediocre message
Seth Godin
-
We are too focused on avoiding criticism and not enough on making a difference.
Seth Godin
-
The only way to get what you're worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.
Seth Godin
-
If you think cat food is for cats, how come it doesn't come in mouse flavor?
Seth Godin
-
Blaming the system is soothing because it lets you off the hook. But when the system is broken, we wonder why you were relying in the system in the first place.
Seth Godin
-
The way to work with a bully is to take the ball and go home. First time, every time. When there's no ball, there's no game. Bullies hate that. So they'll either behave so they can play with you or they'll go bully someone else.
Seth Godin
-
Risking the appearance of weakness takes strength. And the market knows it.
Seth Godin
-
Great boss is challenging people in the right way. Leading, not managing. Supporting them by giving them both a platform they can count on and expectations they can stretch for.
Seth Godin
-
Ideas aren't a sideshow that make our factory a little more valuable. Our factory is a sideshow that makes our ideas a little more valuable!
Seth Godin
-
If you're going to invest a valuable asset (like time), go ahead and make it productive. Use a postit or two, or some index cards or a highlighter. Not to write down stuff so you can forget it later, but to create marching orders. It's simple: if three weeks go by and you haven't taken action on what you've written down, you wasted your time.
Seth Godin
-
If not enough people doubt you, you're not making a difference.
Seth Godin
-
I look at Starbucks, Howard Schultz has made many brilliant decisions, and one of the things that they did was they invented the third space. It's not work, it's not home. That's one of the engines of its spread. But at the same time he was doing that, he bet the farm to open more and more stores in any given town, and making it ubiquitous made it much easier to say to your friend, I'll meet you at Starbucks.
Seth Godin
-
Fear is the workout we give ourselves imagining what will happen if things don't work out. . . . Worry is our effort to imagine every possible way to avoid the outcome that is causing us fear, and failing that, to survive the thing that we fear if it comes to fruition.
Seth Godin
-
It always feels too soon to leap. But you have to. Because that's the moment between you and remarkable.
Seth Godin
-
The first step toward becoming extraordinary is, of course, to stop being ordinary.
Seth Godin
-
I believe that uncertainty is really my spirit's way of whispering, I'm in flux. I can't decide for you. Something is off-balance here.
Seth Godin
-
Playing the game is a form of winning the game. In those competitions, we win by being resilient.
Seth Godin
-
Fitting in is a short-term strategy, standing out pays off in the long run.
Seth Godin
-
The best marketing strategy is to destroy your industry before your competition does.
Seth Godin
-
More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
Seth Godin
-
You can define advertising as the science of creating and placing media that interrupts the consumer and then gets him or her to take some action.
Seth Godin
-
Living with doubt ... is almost always more profitable than living with certainty. People don't like doubt, so they pay money and give up opportunities to avoid it. Entrepreneurshi p is largely about living with doubt. If you need reassurance, you're giving up quite a bit to get it. On the other hand, if you can get in the habit of seeking out uncertainty, you'll have developed a great instinct.
Seth Godin
-
Art is the work of a human, an individual seeking to make a statement, to cause a reaction, to connect. Art is something new, every time, and art might not work, precisely because it's new, because it's human and because it seeks to connect.
Seth Godin
-
Set a goal, and in small, consistent steps, work to reach it. Get support from your peers when you start flagging. Repeat. You will change.
Seth Godin
