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When we intentionally seek out the difficult tasks, we're much more likely to actually create value.
Seth Godin -
If you can raise money, you're never going to have trouble getting a job.
Seth Godin
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It turns out that the people who like their jobs the most are also the ones who are doing the best work, making the greatest impact, and changing the most.
Seth Godin -
Practice works because practice gives us a chance to relax enough to make smart choices.
Seth Godin -
More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
Seth Godin -
I think that the economics of book publishing favor hits with long book runs. You make all your money on the last bunch of books, not the first.
Seth Godin -
We notice what we choose to notice.
Seth Godin -
Evolution is the most popular way we have for dealing with change.
Seth Godin
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Play a new game, not the older game but faster.
Seth Godin -
Conversations among the members of your marketplace happen whether you like it or not. Good marketing encourages the right sort of conversations.
Seth Godin -
Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.
Seth Godin -
You cannot buy your way to share of voice today; you cannot buy attention anymore.
Seth Godin -
The time to look for a new job is when you don't need one. The time to switch jobs is before it feels comfortable.
Seth Godin -
So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.
Seth Godin
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The only path to amazing runs directly through not-yet-amazing
Seth Godin -
Marketing isn't done by computers, it's done by people. And people who sense opportunity and have the confidence to be remarkable will always defeat defensive actions by people who have given up.
Seth Godin -
Success comes from doing the hard part. When the hard part is all you've got, you're more likely to do it. And this is precisely why it's difficult to focus. Because focusing means acknowledging that you just signed up for the hard part.
Seth Godin -
When the room brightens when you walk in, you matter.
Seth Godin -
The best experiences and the biggest ideas don't fit into a category. They change it.
Seth Godin -
Great leaders create movements by empowering the tribe to communicate. They establish the foundation for people to make connections, as opposed to commanding people to follow them.
Seth Godin
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A one-hit wonder is a legend who stopped early.
Seth Godin -
Just about anything worth doing is worth doing better.
Seth Godin -
Will you succeed because you are more well-rounded than others? Because you fit in better than everyone else? Bloody unlikely. We succeed when we are trusted to be the best at what we do.
Seth Godin -
People are not afraid of failure, they're afraid of blame.
Seth Godin