Seth Godin Quotes
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When you are trusted because you care, it's quite likely the revenue will take care of itself
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Who gets to decide what you want?
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The status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they've got is probably better than the risk and fear that come with change.
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The resistance is not something to be avoided, it's something to seek out.
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Just about anything worth doing is worth doing better.
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Every activity worth doing has a learning curve.
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And in a world where we have too many choices and too little time, the obvious thing to do is just ignore stuff. And my parable here is, you're driving down the road and you see a cow, and you keep driving 'cause you've seen cows before. Cows are invisible. Cows are boring. Who's going to stop and pull over and say, oh, look, a cow? Nobody.
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We don't need more stuff, we need more humanity.
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Excellence isn’t about working extra hard to do what you’re told. It’s about taking the initiative to do work you decide is worth doing.
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By the time there is a case study about your industry, you are already too late.
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You have brilliance in you, your contribution is valuable, and the art you create is precious. Only you can do, and you must.
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If you're different somehow and have made yourself unique, people will find you and pay you more.
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You don't need a new plan for next year. You need a commitment.
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Giving people what they want isn't always what they want.
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Marketing used to be what you say. Now, marketing is what you do. What you make. How you act. The choices you make when you are sure no one is looking.
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How often do our heroes stand still? It's hard to imagine Spock and Kirk landing on a planet and just relaxing for a month or two. Just hanging out has nothing to do with boldly going where no one has gone before. What makes us different from every other creature is that we go places, places we've not gone before. We do it willingly, and often. What makes our work and our life interesting is discovery, surprise, and the risk of exploration.
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An organization filled with honest, motivated, connected, eager, learning, experimenting, ethical and driven people will always defeat the one that merely has talent. Every time.
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Forgive yourself for not being the richest, the thinnest, the tallest, the one with the best hair. Forgive yourself for not being the most successful, the cutest or the one with the fastest time. Forgive yourself for not winning every round. Forgive yourself for being afraid. But don’t let yourself off the hook, never forgive yourself, for not caring or not trying.
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One way to work the system is to work the system. The other way is to refuse to work it.
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Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.
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I intentionally abandoned the hard stuff early on because not only do I think it's useless, I think it's a distraction.
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I think "creativity" is better described as failing repeatedly until you get something right.
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People rarely buy what they need. They buy what they want.
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If you try to delight the undelightable, you've made yourself miserable for no reason.