Seth Godin Quotes
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I hope I'm better looking than Yoda, but - I'm really interested in people who have something to say, a change they want to make and can't figure out why they can't make it spread.
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It takes confidence and guts to intentionally create tension.
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The joy of art is particularly sweet, though, because it carries with it the threat of rejection, of failure, and of missed connections. It's precisely the high-wire act of "this might not work" that makes original art worth doing.
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A one-hit wonder is a legend who stopped early.
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Market-driven design builds the success of the product's marketing into the product itself.
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I do not think you can get rid of the fear... but you can dance with it.
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You can win with consistent benefits, delivered over time. You win by incrementally earning share, attention and trust.
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Decide, before you start, that you're going to change three things about what you do all day at work. Then, as you're reading, find the three things and do it. The goal of the reading, then, isn't to persuade you to change, it's to help you choose what to change.
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When we intentionally seek out the difficult tasks, we're much more likely to actually create value.
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Great leaders create movements by empowering the tribe to communicate. They establish the foundation for people to make connections, as opposed to commanding people to follow them.
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Making an average pitch to average people, or having an average gala for average people isn't going to scale anymore. You've got to find the people who care. Those people are worth all of your time.
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If not enough people doubt you, you're not making a difference.
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To make a product, to market an idea, to come up with any problem you want to solve that doesn't have a constituency with an otaku, is almost impossible... There's a hot sauce otaku, but there's no mustard otaku.
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Many people believe that great designers get great clients. It's the other way around.
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Being a leader gives you charisma. If you look and study the leaders who have succeeded, that's where charisma comes from, from the leading.
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Many people are starting to realize that they work a lot and that working on stuff they believe in (and making things happen) is much more satisfying then just getting a paycheck and waiting to get fired (or die).
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I made a decision to write for my readers, not to try to find more readers for my writing.
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Or, if I take that same auditorium and I make it much bigger and put more space between seats, it'll be quieter because it's much harder when you're not in physical contact with people to spread a virus from person-to-person, right? There are all sorts of patterns that we see in epidemiology that help us understand why something spreads.
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When you are trusted because you care, it's quite likely the revenue will take care of itself
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I wonder why anyone would hesitate to be generous with their writing. I mean, if you really want to make a living, go to Wall Street and trade oil futures ... We're writers. We're doing something that is inherently a generous act. We're exposing ourselves to the muse and to the things that frighten us. Why do that if you're not willing to be generous? And paradoxically, almost ironically, it turns out that the more generous you are, the more money you make. But that's secondary. For me, the privilege of being generous is why I get to do this.
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Make something happen today, before you go home, before the end of the week. Launch that idea, post that post, run that ad, call that customer. Go the edge, that edge you've been holding back from... and do it today. Without waiting for the committee or your boss or the market. Just go.
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Two different things: A crowd is a tribe without a leader. A crowd is a tribe without communication. Most organizations spend their time marketing to the crowd. Smart organizations assemble the tribe.
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People watch what you do more than listen to what you say.
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Anxiety is experiencing failure in advance. Tell yourself enough vivid stories about the worst possible outcome of your work and you'll soon come to believe them. Worry is not preparation, and anxiety doesn't make you better.