Seth Godin Quotes
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Not changing your strategy merely because you're used to the one you have now is a lousy strategy.
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I wonder why anyone would hesitate to be generous with their writing. I mean, if you really want to make a living, go to Wall Street and trade oil futures ... We're writers. We're doing something that is inherently a generous act. We're exposing ourselves to the muse and to the things that frighten us. Why do that if you're not willing to be generous? And paradoxically, almost ironically, it turns out that the more generous you are, the more money you make. But that's secondary. For me, the privilege of being generous is why I get to do this.
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The first thing you do when you sit down at the computer: If you're an artist, a leader or someone seeking to make a difference, the first thing you do should be to lay tracks to accomplish your goals, not to hear how others have reacted/ responded/ insisted to what happened yesterday.
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The most successful givers aren’t doing it because they’re being told to. They do it because doing it is fun. It gives them joy.
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Conversations among the members of your marketplace happen whether you like it or not. Good marketing encourages the right sort of conversations.
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Many people believe that great designers get great clients. It's the other way around.
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Ideas that spread win.
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Choose your customers, choose your future.
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If there isn't a good reason, go home. If there is, then do something ... loud, now, and memorable.
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The only reason to buy a paper book any longer is to own it and cherish it and remember it and tell a story about it.
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What you do for a living is not be creative, what you do for a living is ship.
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Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.
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Competition and the market are like water, they go where they want
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People that take responsibility are often given responsibility!
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Now, before sliced bread was invented in the 1910s I wonder what they said? Like the greatest invention since the telegraph or something. But... the thing about the invention of sliced bread is this - that for the first 15 years after sliced bread was available no one bought it; no one knew about it; it was a complete and total failure.
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The habit of doing more than is necessary can only be earned through practice.
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Before you tell yourself you have no right to invent this or improve that, remind yourself that the person before you had no right either, but did it anyway.
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Make something happen today, before you go home, before the end of the week. Launch that idea, post that post, run that ad, call that customer. Go the edge, that edge you've been holding back from... and do it today. Without waiting for the committee or your boss or the market. Just go.
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People watch what you do more than listen to what you say.
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Seizing new ground, making connections between people or ideas, working without a map-these are works of art, and if you do them, you are an artist, regardless of whether you wear a smock, use a computer, or work with others all day long.
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Two different things: A crowd is a tribe without a leader. A crowd is a tribe without communication. Most organizations spend their time marketing to the crowd. Smart organizations assemble the tribe.
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An organization filled with honest, motivated, connected, eager, learning, experimenting, ethical and driven people will always defeat the one that merely has talent. Every time.
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The Cul-de-Sac ( French for "dead end" ) ... is a situation where you work and work and work and nothing much changes
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Just saying yes because you can't bear the short-term pain of saying no is not going to help you do the work.