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There are always limits, and opportunities. The ones we rehearse and focus on are the ones that shape our future.
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I think it's fascinating to note that some of the most successful organizations of our time got there by focusing obsessively on service, viewing compensation as an afterthought or a side effect. As marketing gets more and more expensive, it turns out that caring for people is a useful shortcut to trust, which leads to all the other things that a growing organization seeks.
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The habit of doing more than is necessary can only be earned through practice.
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Marketing is the act of inventing the product. The effort of designing it. The craft of producing it. The art of pricing it. The technique of selling it.
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The most successful givers aren’t doing it because they’re being told to. They do it because doing it is fun. It gives them joy.
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One reason people who spend a lot of time thinking about and working on a problem or a craft seem to find breakthroughs more often than everyone else is that they've failed more often than everyone else.
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Where do you go to get permission to make a dent in the Universe ? If you think there's a chance you can make a dent, go !
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There's no life-work balance. I think you have to have the discipline to have the life you want to have. And if you are stealing from one part of your life in order to make the other part work, you are going to pay for it.
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Being charismatic doesn't make you a leader. Being a leader makes you charismatic.
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Leadership is the art of giving people a platform for spreading ideas that work.
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Everyone is not your customer.
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Marketing management is now tribal leadership.
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No, the only way to know what people think is to watch what they do, not what they say. Do they come back for more? Do you cause them to change their behavior? Can you make them smile?
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While you may have made money doing something a certain way yesterday, there's no reason to believe you'll succeed at it tomorrow.
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A brand that stands for what all brands stand for stands for nothing much.
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The goal of a marketing interaction isn't to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
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It takes confidence and guts to intentionally create tension.
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Today, not starting is far, far worse than being wrong. If you start, you've got a shot at evolving and adjusting to turn your wrong into a right. But if you don't start, you never get a chance.
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People are not afraid of failure, they're afraid of blame.
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The way I understand gifts is that the giver must make a sacrifice, create an uneven exchange, bring himself closer to the recipient, create change and do it all with the right spirit.
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What you do for a living is not be creative, what you do for a living is ship.
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More time to decide without more information just creates anxiety, not insight.
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Keep starting until you finish.
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Believe in what you do, because you may have to do it for a long time before it catches on.