Seth Godin Quotes
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Excellence isn’t about meeting the spec, it’s about setting the spec. It defines what the consumer sees as quality right this minute, and tomorrow, if you’re good, you’ll reset that expectation again
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Turn strangers into friends. Turn friends into donors. And then do the most important job: Turn your donors into fundraisers.
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The thing is, the future happens. Every single day, like it or not. Sure, tomorrow is risky, frightening and in some way represents one step closer to the end. But it also brings with it the possibility of better and the chance to do something that matters.
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Art changes posture and posture changes innocent bystanders.
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You market when you hire and when you fire. You market when you call tech support, and you market every time you send a memo.
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Canoeing was hard and scary, and the wind could blow you across the lake if you did it wrong. After a year of not doing it right, I could talk to people and get them to sit up straight, take different kinds of chances, to breathe differently, to engage in the moment in the boat. And I changed them, and I changed me in the process.
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Dreamers don't have special genes. They find circumstances that amplify their dreams.
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Don't wait to be picked. Pick yourself.
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I don’t think the shortage of artists has much to do with the innate ability to create or initiate. I think it has to do with believing that it’s possible and acceptable for you to do it. We’ve had these doors open wide for only a decade or so, and most people have been brainwashed into believing that their job is to copyedit the world, not to design it.
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Repeating easy tasks again and again gets you not very far. Attacking only steep cliffs where no progress is made isn’t particularly effective either. No, the best path is an endless series of difficult (but achievable) hills.
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I've never once met a successful blogger who questioned the personal value of what she did.
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Competition validates you. It creates a category. It permits the sale to be this or that, not yes or no.
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The internet was supposed to homogenize everyone by connecting us all. Instead what it's allowed is silos of interest.
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You dont need to convince everyone. All you need to do is motivate people who choose to follow you.
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Someone can always do your job a little better or faster or cheaper than you can.
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The sound of a small bell during a dark night, is louder than the din of traffic outside your window during rush hour. Surprise and differentiation have far more impact than noise does.
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The only way to consistently grow in B2B is to be better than very good.
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Waiting for perfect is never as smart as making progress.
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Go ahead and act as if your decisions are temporary. Because they are. Be bold, make mistakes, learn a lesson, and fix what doesn't work. No sweat, no need to hyperventilate.
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If you're working with a spreadsheet or a thread of correspondence or a set of data, I'm not sure you're doing your best work if you're doing it on an iPhone.
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For most modern marketers, quantity isn't the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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People are buying only one thing from you: the way the engagement (hiring you, working with you, dating you, using your product or service, learning from you) makes them feel.
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Action or inaction are both forms of leadership and standard setting.
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The devil doesn't need an advocate. The brave need supporters, not critics