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Competition validates you. It creates a category. It permits the sale to be this or that, not yes or no.
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We need to care enough to connect, to put ourselves at emotional risk and play one note worth hearing.
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For most modern marketers, quantity isn't the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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Don't wait to be picked. Pick yourself.
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I've never once met a successful blogger who questioned the personal value of what she did.
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If you have no wish, how can it possibly come true?
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The industrial age brought compliance and compliance brought fear and fear brought us mediocrity.
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Someone can always do your job a little better or faster or cheaper than you can.
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Art is not in the ...eye of the beholder. It's in the soul of the artist.
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One bad review doesn't ruin my day because I realize what a badge of honor it is to get a bit of criticism at all.
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If there's time for an emergency, why isn't there time for brilliance, generosity or learning?
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If you demand that everything that happens be something you are adequately prepared for, I wonder if you’ve chosen never to leap in ways that we need you to leap. Once we embrace this chasm, then for the things for which we can never be prepared, we are of course, always prepared.
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Repeating easy tasks again and again gets you not very far. Attacking only steep cliffs where no progress is made isn’t particularly effective either. No, the best path is an endless series of difficult (but achievable) hills.
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If you can't sell to 1 in 1000, why market to a million?
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By being remarkable, being genuine, you can be worth connecting with. And you don't have to have it figured out perfectly the first time - you can adjust.
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If you're working with a spreadsheet or a thread of correspondence or a set of data, I'm not sure you're doing your best work if you're doing it on an iPhone.
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Competence is the enemy of change!
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We fail when we give up too soon.
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When you think about Uber and Airbnb and the other companies that are turning things upside down, Uber isn't big 'cause they ran a lot of ads. They're big because someone took out their iPhone and said to their friend, watch this, and pressed a button and a car pulled up.
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In a race, sooner or later there's a moment that separates the winner from those who don't win. That instant is your chance, the moment you've been waiting for.
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The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies.
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The only way to consistently grow in B2B is to be better than very good.
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The brand of the future...is patient, consistent, connected, and trusted. The new brand is based on the truth that only comes from experiencing the product, not just yelling about it. Word of mouth is more important (by a factor of 20) than TV advertising, and the remarkability word of mouth demands comes from what we experience, not from spin or taglines or a campaign slogan.
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I think art is the ability to change people with your work, to see things as they are and then create stories, images, and interactions that change the marketplace.