Seth Godin Quotes
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You don't win an Olympic gold medal with a few weeks of intensive training.
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A well-defined backup plan is sabotage waiting to happen. Why push through the dip, why take the risk, why blow it all when there's the comfortable alternative instead? The people who break through usually have nothing to lose, and they almost never have a backup plan.
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If it were any other way, it would be easy. And if it were any other way, everyone would do it and your work would ultimately be devalued. The yin and yang are clear: without people pushing against your quest to do something worth talking about, it's unlikely it would be worth the journey. Persist.
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Somewhere in the world, someone is doing something that you decided couldn't be done.
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'Good enough' stopped being good enough a long time ago. so why not be great?
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Tell your lizard (brain) to shut up.
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If you love writing or making music or blogging or any sort of performing art, then do it. Do it with everything you've got. Just don't plan on using it as a shortcut to making a living.
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Your peer group are people with similar dreams, goals and worldviews. They are people who will push you in exchange for being pushed, who will raise the bar and tell you the truth. They're not in your business, but they're in your shoes. Finding a peer group and working with them, intentionally and on a regular schedule, might be the single biggest boost your career can experience.
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What tribes are, is a very simple concept that goes back 50 million years. It's about leading and connecting people and ideas. And it's something that people have wanted forever.
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And it turns out that tribes, not money, not factories, that can change our world, that can change politics, that can align large numbers of people. Not because you force them to do something against their will. But because they wanted to connect.
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Mass attention is almost unattainable and it's not clear that you want it.
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One key to learning and success is the willingness to try something new, and feel momentarily incompetent.
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The way the world works now, the way the rules of engagement operate, you can't claim to make sense out of the exterior without booking voyages into the interior. Think about it: How can you understand 'it' if you haven't made any effort to understand 'you'? Because what you're really doing is establishing a living, electrical, vital, energetic connection between it and you. You're creating both of them, simultaneously. A lot like quantum physics.
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Turn strangers into friends. Turn friends into donors. And then do the most important job: Turn your donors into fundraisers.
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Without a specific reason for the consumer to behave, without a reward or benefit, the overwhelmed consumer will refuse.
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I don’t think the shortage of artists has much to do with the innate ability to create or initiate. I think it has to do with believing that it’s possible and acceptable for you to do it. We’ve had these doors open wide for only a decade or so, and most people have been brainwashed into believing that their job is to copyedit the world, not to design it.
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If you treat your employees like mushrooms (keep them in the dark and regularly throw crap on them), it's entirely likely you will get precisely the work you deserve in return.
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One bad review doesn't ruin my day because I realize what a badge of honor it is to get a bit of criticism at all.
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Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing is curriculum marketing.
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Those that spend the most effort in search of shortcuts are often the most disappointed and the least successful.
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The devil doesn't need an advocate. The brave need supporters, not critics
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Art is not in the ...eye of the beholder. It's in the soul of the artist.
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...the greatest shortage in our society is an instinct to produce. To create solutions and hustle them out the door. To touch the humanity inside and connect to the humans in the marketplace.
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Marketing is the art of seeing (and then creating) what might be interesting to more than our friends