Seth Godin Quotes
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Dig your well before you're thirsty.
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It's easy to pretend expertise when there's no data to contradict you.
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The innovator creates a business where they are making money, even when they sleep.
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All motivation is self-motivation. Your family, your boss, or your co-workers can try to get your engine going, but until you decide what to accomplish, nothing will happen.
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Defending mediocrity is exhausting.
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Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing is curriculum marketing.
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The less people know, the more they yell.
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Don't wait to be picked. Pick yourself.
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The market ... demands a signal from you that you're serious, powerful, accepted, and safe.
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Leadership is scarce because few people are willing to go through the discomfort required to lead. This scarcity makes leadership valuable...It's uncomfortable to stand up in front of strangers. It's uncomfortable to propose an idea that might fail. It's uncomfortable to challenge the status quo. It's uncomfortable to resist the urge to settle...If you're not uncomfortable in your work as a leader, it's almost certain you're not reaching your potential as a leader.
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You get to keep making art as long as you are willing to make the choices that let you make your art.
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You don't win an Olympic gold medal with a few weeks of intensive training.
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Taking delight in the journey takes confidence. It pushes the envelope of design.
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Winners quit all the time. They just quit the right stuff at the right time.
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Do your art. But don't wreck your art if it doesn't lend itself to paying the bills. That would be a tragedy.
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If you have no wish, how can it possibly come true?
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Don't find customers for your products, find products for your customers.
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The ladder of success isn't a ladder. It's a series of steps with leaps interspersed along the way.
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Most people don't see that they have options beyond what society tells them to do. That's the biggest problem. They honestly believe that compliance is the shortcut to success.
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Flexible in the face of change, resilient in the face of confusion. All of these attributes are choices, not talents, and all of them are available to you.
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So sure, start with a slogan. But don't bother wasting any time on it if you're merely going for catchy. Aim for true instead.
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Without a specific reason for the consumer to behave, without a reward or benefit, the overwhelmed consumer will refuse.
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Piracy is not the problem, obscurity is.
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People get good gigs because they stand up....You don't get picked. Reject the tyranny of picked. Pick yourself.