Seth Godin Quotes
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Those that spend the most effort in search of shortcuts are often the most disappointed and the least successful.
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It's human nature to quit when it hurts. But it's that reflex that creates scarcity.
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The internet was supposed to homogenize everyone by connecting us all. Instead what it's allowed is silos of interest.
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The devil doesn't need an advocate. The brave need supporters, not critics
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If you're working with a spreadsheet or a thread of correspondence or a set of data, I'm not sure you're doing your best work if you're doing it on an iPhone.
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Art is not in the ...eye of the beholder. It's in the soul of the artist.
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You are not your resume, you are your work.
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The industrial age brought compliance and compliance brought fear and fear brought us mediocrity.
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The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies.
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You dont need to convince everyone. All you need to do is motivate people who choose to follow you.
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Someone can always do your job a little better or faster or cheaper than you can.
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Most people are searching for a path to success that is both easy and certain. Most paths are neither.
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Strategic quitting is the secret of successful organizations
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You market when you hire and when you fire. You market when you call tech support, and you market every time you send a memo.
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You gain converts by winning at something the existing provider didn't think was so important.
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Fear is the workout we give ourselves imagining what will happen if things don't work out. . . . Worry is our effort to imagine every possible way to avoid the outcome that is causing us fear, and failing that, to survive the thing that we fear if it comes to fruition.
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Don't wait to be picked. Pick yourself.
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Action or inaction are both forms of leadership and standard setting.
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Competition validates you. It creates a category. It permits the sale to be this or that, not yes or no.
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For most modern marketers, quantity isn't the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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Dreamers don't have special genes. They find circumstances that amplify their dreams.
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I think art is the ability to change people with your work, to see things as they are and then create stories, images, and interactions that change the marketplace.
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The brand of the future...is patient, consistent, connected, and trusted. The new brand is based on the truth that only comes from experiencing the product, not just yelling about it. Word of mouth is more important (by a factor of 20) than TV advertising, and the remarkability word of mouth demands comes from what we experience, not from spin or taglines or a campaign slogan.
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If you're going to buy a real book, a paper book, there better be a good reason. Perhaps scarcity is one of those reasons.