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When a player has a slump, we do not trade them, we coach them. It is the same with our employees.
Simon Sinek
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A team is not a group of people that work together. A team is a group of people that trust each other.
Simon Sinek
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The worst leaders are the once that think they have to know as much or more than the people who work with them. The best leaders are the once who know that their employees know hell of a lot more than what they know and willing to admit it whilst expressing the value of their employees.
Simon Sinek
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Our survival depends on our ability to form trusting relationships.
Simon Sinek
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Because a true sense of purpose is deeply emotional, it serves as a compass to guide us to act in a way completely consistent with our values and beliefs. Purpose does not need to involve calculations or numbers. Purpose is about the quality of life. Purpose is human, not economic.
Simon Sinek
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Some people are born good-looking. Some have the gift of gab. And some are lucky enough to be born smarter than the rest of us. Whether we like it or not, Mother Nature does not dole these characteristics out evenly.
Simon Sinek
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I try to find, celebrate and teach leaders how to build platforms that will inspire others.
Simon Sinek
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Optimism is the ability to focus on where we're going, not where we're coming from.
Simon Sinek
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Curiosity is essential for progress. Only when we look to worlds beyond our own can we really know if there's room for improvement.
Simon Sinek
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Safe is good for sidewalks and swimming pools, but life requires risk if we are to get anywhere.
Simon Sinek
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Pilots have their names painted just beneath the canopy of their aircraft. This gives the pilot a sense of ownership for his or her jet. What's more, like cars, each aircraft has its own personality, so it's important for a pilot to get to know and love his aircraft.
Simon Sinek
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Leading is not the same as being the leader. Being the leader means you hold the highest rank, either by earning it, good fortune or navigating internal politics. Leading, however, means that others willingly follow you—not because they have to, not because they are paid to, but because they want to.
Simon Sinek
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Time and energy. Those are the most valuable sacrifices leaders can make.
Simon Sinek
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All organizations start with WHY, but only the great ones keep their WHY clear year after year. Those who forget WHY they were founded show up to the race every day to outdo someone else instead of to outdo themselves. The pursuit, for those who lose sight of WHY they are running the race, is for the medal or to beat someone else.
Simon Sinek
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We should always choose to work with people we love. They are the ones who will watch our back and our future.
Simon Sinek
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We don’t do business with companies. We do business with people.
Simon Sinek
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The bad leaders are the ones that push hard so they can gain, who brow beat us so that they can receive the benefit of our hard work, not so we can enjoy the success
Simon Sinek
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More often than not when we do not like our work, it's not necessarily because of the work itself. But more often because of the people we work with and more importantly because of the lack of leadership. It is amazing how inspired and motivated we can be when we like the people and when we feel like we show up to work because our leaders care about our wellbeing. It is kind of incredible actually.
Simon Sinek
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WHY did we start doing WHAT we’re doing in the first place, and WHAT can we do to bring our cause to life considering all the technologies and market opportunities available today?
Simon Sinek
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Great leaders don't blame the tools they are given. Great leaders work to sharpen them.
Simon Sinek
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Followers want to be taken care of. Leaders want to take care of others. We can all be leaders.
Simon Sinek
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Nobody writes a book to get rich. It's like speaking.
Simon Sinek
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When we are in groups, when we are surrounded by people who believe what we believe, trust emerges and our very survival and progress goes up.
Simon Sinek
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When you explain to people what you're trying to do, as opposed to just making demands or delegating tasks, you can build instant trust, even if it's just for that short time you're on the phone.
Simon Sinek
