-
Employees represent an opportunity to inspire not a burden to carry.
Simon Sinek
-
I'd rather play in the major leagues and have some bad games than play consistently good ball in the minors.
Simon Sinek
-
The ad industry thinks their clients are their customers. They think the companies who pay for the production are the ones they are supposed to serve. So the ads they produce make their clients happy... but infuriate the rest of us.
Simon Sinek
-
There are two kinds of experts: academic experts and practical experts. One is not better than the other, but they are very different, and each offers very different value.
Simon Sinek
-
Because a true sense of purpose is deeply emotional, it serves as a compass to guide us to act in a way completely consistent with our values and beliefs. Purpose does not need to involve calculations or numbers. Purpose is about the quality of life. Purpose is human, not economic.
Simon Sinek
-
Most years, if you were to ask me how much I make, the genuine answer is that I have no clue. I usually find out the answer to that question once a year, at tax time, when my accountant tells me.
Simon Sinek
-
What I say is join me and be part of the army and find ways that maybe even I haven't thought of I haven't even thought of to help spread this message and inspire people to do what inspires them. That's what I need you to do.
Simon Sinek
-
For values or guiding principles to be truly effective they have to be verbs. It's not "integrity," it's "always do the right thing." It's not "innovation," it's "look at the problem from a different angle." Articulating our values as verbs gives us a clear idea - we have a clear idea of how to act in any situation.
Simon Sinek
-
We should always choose to work with people we love. They are the ones who will watch our back and our future.
Simon Sinek
-
Leadership is absolutely about inspiring action, but it is also about guarding against mis-action.
Simon Sinek
-
Remaining calm in times of desperation makes way for opportunity.
Simon Sinek
-
New ideas need audiences like flowers need bees. No matter how bright and colorful, they will die unless others work to spread them
Simon Sinek
-
If our leaders are to enjoy the trappings of their position in the hierarchy, then we expect them to offer us protection. The problem is, for many of the overpaid leaders, we know that they took the money and perks and didn’t offer protection to their people. In some cases, they even sacrificed their people to protect or boost their own interests. This is what so viscerally offends us. We only accuse them of greed and excess when we feel they have violated the very definition of what it means to be a leader.
Simon Sinek
-
The ones who show up to take, they show up and say, "Hi. My name is Steve. I'm an expert in this and I've studied this and I've worked with these clients." On every single power point presentation, it has their email, their Twitter handle and their Facebook account, so you can follow them. At the end, they tell you, "Please follow me." When you ask them a question, they say, "Well, I could tell you the answer, but you should really just read my book."
Simon Sinek
-
I go into every meeting, into every room and for every speech understanding the standard deviation, the Bell Curve. I know there are about 10-15 percent of people in the room, who say, "I've been trying to say this for years. Finally. I agree. Yes, yes, yes." I know there are about 15 percent of the people in the room who think I'm an idiot, who think I don't know what I'm talking about, who think I'm naive or I have oversimplified everything. The majority who are open to the ideal.
Simon Sinek
-
When we accept the fact that we can't do everything, we are more willing to ask for and accept help when we do anything.
Simon Sinek
-
Putting yourself first is not selfish. Quite the opposite. You must put your happiness and health first before you can be of help to anyone else.
Simon Sinek
-
TiVo and other digital recording devices have confounded advertisers. The ad industry sees the technology as a threat to their product.
Simon Sinek
-
Anyone can sell product by dropping their prices, but it does not breed loyalty.
Simon Sinek
-
If you're not remarkable, you're invisible.
Simon Sinek
-
More often than not when we do not like our work, it's not necessarily because of the work itself. But more often because of the people we work with and more importantly because of the lack of leadership. It is amazing how inspired and motivated we can be when we like the people and when we feel like we show up to work because our leaders care about our wellbeing. It is kind of incredible actually.
Simon Sinek
-
Trust emerges when we have a sense that another person or organization is driven by things other than their own self-gain.
Simon Sinek
-
Though we may have desires or bold goals, for whatever reason, most of us don't think we can achieve something beyond what we're qualified to achieve. Why, I ask, do we let reality interfere with our dreams?
Simon Sinek
-
If a movement is to have an impact it must belong to those who join it, not those who lead it.
Simon Sinek
