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The subscription model of buying music is bankrupt. I think you could make available the Second Coming in a subscription model and it might not be successful.
Steve Jobs
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The over-all point is that new technology will not necessarily replace old technology, but it will date it. By definition. Eventually, it will replace it. But it's like people who had black-and-white TVs when color came out. They eventually decided whether or not the new technology was worth the investment.
Steve Jobs
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It comes from saying no to 1,000 things to make sure we don't get on the wrong track or try to do too much.
Steve Jobs
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We have always been shameless about stealing great ideas.
Steve Jobs
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Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves...
Steve Jobs
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A brand is simply trust.
Steve Jobs
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I think it's brought the world a lot closer together, and will continue to do that. There are downsides to everything; there are unintended consequences to everything. The most corrosive piece of technology that I've ever seen is called television - but then, again, television, at its best, is magnificent.
Steve Jobs
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And no, we don't know where it will lead. We just know there's something much bigger than any of us here.
Steve Jobs
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It is hard to think that a $2 billion company with 4,300-plus people couldn't compete with six people in blue jeans.
Steve Jobs
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You can tell a lot about a person by who his or her heroes are.
Steve Jobs
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When you have feelings like sadness or anger about your cancer or your plight, to mask them is to lead an artificial life.
Steve Jobs
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I don't think of my life as a career. I do stuff. I respond to stuff. That's not a career - it's a life! Steve Jobs
Steve Jobs
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Companies, as they grow to become multi-billion-dollar entities, somehow lose their vision. They insert lots of layers of middle management between the people running the company and the people doing the work. They no longer have an inherent feel or a passion about the products. The creative people, who are the ones who care passionately, have to persuade five layers of management to do what they know is the right thing to do.
Steve Jobs
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Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations.
Steve Jobs
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When companies get bigger they try to replicate their success. But they assume their magic came from process. They try to use processes to substitute content.
Steve Jobs
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Music companies are not technology companies any more than technology companies are music companies. They're really different from each other.
Steve Jobs
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Be ready to catch the ball when it is thrown by life.
Steve Jobs
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What had been the focus of my entire adult life was gone, and it was devastating. I didn't really know what to do for a few months. I felt that I had let the previous generation of entrepreneurs down. I was a very public failure.
Steve Jobs
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Stealing things is everybody's problem. We Apple Inc. own a lot of intellectual property, and we don't like when people steal it. So people are stealing stuff and we're optimists. We believe that 80 percent of the people stealing stuff don't want to be; there's just no legal alternative.
Steve Jobs
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Unfortunately, people are not rebelling against Microsoft. They don't know any better.
Steve Jobs
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I think Pixar has the opportunity to be the next Disney - not replace Disney - but be the next Disney.
Steve Jobs
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The web is not going to change the world, certainly not in the next 10 years. It's going to augment the world. And once you're in this web-augmented space, you're going to see that democratization takes place.
Steve Jobs
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You know, Dr. Edwin Land was a troublemaker. He dropped out of Harvard and founded Polaroid. Not only was he one of the great inventors of our time but, more important, he saw the intersection of art and science and business and built an organization to reflect that. Polaroid did that for some years, but eventually Dr. Land, one of those brilliant troublemakers, was asked to leave his own company - which is one of the dumbest things I've ever heard of.
Steve Jobs
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We've got to make the small things unforgettable.
Steve Jobs
