Steve Jobs Quotes
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Whenever you do any one thing intensely over a period of time you have to give up other lives you could be living. You have to have a real single-minded kind of tunnel vision if you want to get anything significant accomplished. Especially if the desire is not to be a businessman, but to be a creative person.
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I think the artistry is in having an insight into what one sees around them. Generally putting things together in a way no one else has before and finding a way to express that to other people who don't have that insight.
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I've got to tell you, the Internet is a place you go when you want to turn your brain on, and television is a place you go when you want to turn your brain off. I'm not at all convinced that the twain will meet.
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The thing that drives me and my colleagues at both Apple and Pixar is that you see something very compelling to you, and you don't quite know how to get to it, but you know, sometimes intuitively, it's within your grasp. And it's worth putting in years of your life to make it come into existence.
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I don't think of my life as a career. I do stuff. I respond to stuff. That's not a career - it's a life! Steve Jobs
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We've got to make the small things unforgettable.
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Music companies are not technology companies any more than technology companies are music companies. They're really different from each other.
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Taking LSD was a profound experience, one of the most important things in my life.
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One of my beliefs very strongly is that any democracy depends on a free, healthy press.
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The subscription model of buying music is bankrupt. I think you could make available the Second Coming in a subscription model and it might not be successful.
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At Apple, people are putting in 18-hour days. We attract a different type of person—a person who doesn’t want to wait five or ten years to have someone take a giant risk on him or her. Someone who really wants to get in a little over his head and make a little dent in the universe. We are aware that we are doing something significant. We’re here at the beginning of it and we’re able to shape how it goes.
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You can tell a lot about a person by who his or her heroes are.
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Technology is nothing. What's important is that you have a faith in people, that they're basically good and smart, and if you give them tools, they'll do wonderful things with them.
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The over-all point is that new technology will not necessarily replace old technology, but it will date it. By definition. Eventually, it will replace it. But it's like people who had black-and-white TVs when color came out. They eventually decided whether or not the new technology was worth the investment.
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You've got to find what you love. And that is as true for your work as it is for your lovers.
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To me, ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions.
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I'm one of the few people who understands how producing technology requires intuition and creativity, and how producing something artistic takes real discipline.
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We have always been shameless about stealing great ideas.
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You have to trust in something - your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life.
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It places value on experience versus intellectual understanding. I saw a lot of people contemplating things but it didn't seem to lead to too many places. I got very interested in people who had discovered something more significant than an intellectual, abstract understanding.
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Bottom line is, I didn't return to Apple to make a fortune. I've been very lucky in my life and already have one. When I was 25, my net worth was $100 million or so. I decided then that I wasn't going to let it ruin my life. There's no way you could ever spend it all, and I don't view wealth as something that validates my intelligence.
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Our approach is to think of companies not as businesses but as collections of people. We Apple want to qualitatively change the way people work. We don't just want to help them do word processing faster or add numbers faster. We want to change the way they can communicate with one another. We're seeing less paper flying around and more quality of communication.
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You have to be burning with "an idea, or a problem, or a wrong that you want to right." If you're not passionate enough from the start, you'll never stick it out.
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Do you create anything, or just criticize others work and belittle their motivations?