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It comes from saying no to 1,000 things to make sure we don't get on the wrong track or try to do too much.
Steve Jobs
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Apple stores are intended not just to move boxes, but to enrich lives.
Steve Jobs
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I have enough to last for the rest of my life.
Steve Jobs
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Stealing things is everybody's problem. We Apple Inc. own a lot of intellectual property, and we don't like when people steal it. So people are stealing stuff and we're optimists. We believe that 80 percent of the people stealing stuff don't want to be; there's just no legal alternative.
Steve Jobs
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We wanted to more richly experience why we were alive, not just make a better life, and so people went in search of things. The great thing that came from those that time was to realize that there was definitely more to life than the materialism of the late sixties and early sixties. We were going in search of something deeper.
Steve Jobs
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Be ready to catch the ball when it is thrown by life.
Steve Jobs
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To me, ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions.
Steve Jobs
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Manage the top line: your strategy, your people, and your products, and the bottom line will follow.
Steve Jobs
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We think the Mac will sell zillions, but we didn't build the Mac for anybody else. We built it for ourselves. We were the group of people who were going to judge whether it was great or not. We weren't going to go out and do market research. We just wanted to build the best thing we could build.
Steve Jobs
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I admire Mark Zuckerberg... for not selling out, for wanting to make a company. I admire that a lot.
Steve Jobs
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The most compelling reason for most people to buy a computer for the home will be to link it to a nationwide communications network. We're just in the beginning stages of what will be a truly remarkable breakthrough for most people - as remarkable as the telephone.
Steve Jobs
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Do you create anything, or just criticize others work and belittle their motivations?
Steve Jobs
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Don't just live a life; build one.
Steve Jobs
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If it could save a person's life, could you find a way to save ten seconds off the boot time? If there were five million people using the Mac, and it took ten seconds extra to turn it on every day, that added up to three hundred million or so hours per year people would save, which was the equivalent of at least one hundred lifetimes saved per year.
Steve Jobs
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I think the artistry is in having an insight into what one sees around them. Generally putting things together in a way no one else has before and finding a way to express that to other people who don't have that insight.
Steve Jobs
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We don't settle for anything less than excellence.
Steve Jobs
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We're just enthusiastic about what we do.
Steve Jobs
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I don't mind if people don't like me. Well, I might a little ... but I really mind it when somebody uses their position at Time magazine to tell 10 million people they don't like me. I know what it's like to have your private life painted in the worst possible light in front of a lot of people.
Steve Jobs
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Each dream you leave behind is a part of your future that will no longer exist.
Steve Jobs
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You have to be burning with "an idea, or a problem, or a wrong that you want to right." If you're not passionate enough from the start, you'll never stick it out.
Steve Jobs
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People need to have the incentive that if they invest and succeed, they can make a fair profit. Otherwise they'll stop investing.
Steve Jobs
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When you're doing something for yourself, or your best friend or family, you're not going to cheese out. If you don't love something, you're not going to go the extra mile, work the extra weekend, challenge the status quo as much.
Steve Jobs
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This is a very noisy world, so we have to be very clear what we want them to know about us...
Steve Jobs
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It's very simple: The more successful you are, the more you'll earn. But if you're not successful, you will not earn a dime.
Steve Jobs
