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Stealing things is everybody's problem. We Apple Inc. own a lot of intellectual property, and we don't like when people steal it. So people are stealing stuff and we're optimists. We believe that 80 percent of the people stealing stuff don't want to be; there's just no legal alternative.
Steve Jobs
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You know, Dr. Edwin Land was a troublemaker. He dropped out of Harvard and founded Polaroid. Not only was he one of the great inventors of our time but, more important, he saw the intersection of art and science and business and built an organization to reflect that. Polaroid did that for some years, but eventually Dr. Land, one of those brilliant troublemakers, was asked to leave his own company - which is one of the dumbest things I've ever heard of.
Steve Jobs
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I buy everything from CostCo. It's great; they've got everything I need.
Steve Jobs
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Be ready to catch the ball when it is thrown by life.
Steve Jobs
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If it could save a person's life, could you find a way to save ten seconds off the boot time? If there were five million people using the Mac, and it took ten seconds extra to turn it on every day, that added up to three hundred million or so hours per year people would save, which was the equivalent of at least one hundred lifetimes saved per year.
Steve Jobs
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People need to have the incentive that if they invest and succeed, they can make a fair profit. Otherwise they'll stop investing.
Steve Jobs
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To me, ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions.
Steve Jobs
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Music companies are not technology companies any more than technology companies are music companies. They're really different from each other.
Steve Jobs
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The web is not going to change the world, certainly not in the next 10 years. It's going to augment the world. And once you're in this web-augmented space, you're going to see that democratization takes place.
Steve Jobs
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We think the Mac will sell zillions, but we didn't build the Mac for anybody else. We built it for ourselves. We were the group of people who were going to judge whether it was great or not. We weren't going to go out and do market research. We just wanted to build the best thing we could build.
Steve Jobs
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When you grow up, you tend to get told that the world is the way it is, and your life is just to live your life inside the world. Try not to bash into the walls too much. Try to have a nice family life. Have fun, save a little money. That's a very limited life. Life can be much broader, once you discover one simple fact, and that is everything around that you call life was made up by people who were no smarter than you. And you can change it. You can influence it. You can build your own things that other people can use. Once you learn that, you'll never be the same again.
Steve Jobs
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It's very simple: The more successful you are, the more you'll earn. But if you're not successful, you will not earn a dime.
Steve Jobs
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We've got to make the small things unforgettable.
Steve Jobs
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I admire Mark Zuckerberg... for not selling out, for wanting to make a company. I admire that a lot.
Steve Jobs
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Woz is living his own life now. He hasn't been around Apple for about five years. But what he did will go down in history.
Steve Jobs
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I think the artistry is in having an insight into what one sees around them. Generally putting things together in a way no one else has before and finding a way to express that to other people who don't have that insight.
Steve Jobs
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We believe people with passion can change the world for the better. That's what we believe. And we believe that those people who are crazy enough to think they can change the world are the ones that actually do.
Steve Jobs
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Apple stores are intended not just to move boxes, but to enrich lives.
Steve Jobs
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As Regis Mckenna once said, the best marketing is education...
Steve Jobs
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I'll always stay connected with Apple. I hope that throughout my life I'll sort of have the thread of my life and the thread of Apple weave in and out of each other, like a tapestry. There may be a few years when I'm not there, but I'll always come back.
Steve Jobs
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Whatever you do, you must never let the voice in your head control the brain in your heart.
Steve Jobs
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You've got to find what you love. And that is as true for your work as it is for your lovers.
Steve Jobs
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The most compelling reason for most people to buy a computer for the home will be to link it to a nationwide communications network. We're just in the beginning stages of what will be a truly remarkable breakthrough for most people - as remarkable as the telephone.
Steve Jobs
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Team, it turned out that Michael Dell wasn't perfect at predicting the future. Based on today's stock market close, Apple is worth more than Dell. Stocks go up and down and things may be different tomorrow but I thought it was worth a moment of reflection today.
Steve Jobs
