Seth Godin Quotes
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Art is the act of navigating without a map.
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The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you'll need later.
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If you are deliberately trying to create a future that feels safe, you will willfully ignore the future that is likely.
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Human nature is to need a map. If you’re brave enough to draw one, people will follow.
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When exactly were we brainwashed into believing that the best way to earn a living is to have a job?
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What are you working on? If someone asks you that, are you excited to tell them the answer? If you're not, you're wasting away.
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If you don't like your definition of 'good enough', then feel free to change that, but the goal before shipping is merely that. Not perfect.
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Don’t do it because it’s your job, do it because you can.
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Big ideas are little ideas that no-one killed too soon.
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Acknowledge to yourself that the factory job is dead. Having a factory job is not a natural state. It wasn't at the heart of being human until very recently. We've been culturally brainwashed.
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The universal truth is beyond question-the only people who excel are those who have decided to do so.
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Anxiety is practising failure in advance. Anxiety is needless and imaginary. It's fear about fear, fear that means nothing.
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Data is not useful until it becomes information.
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I find that it's almost essential to fall in love with an idea to invest the time it takes to make it good and worth sharing. And then, the hard part: deleting that idea when it's just not what it could be. Too often, organizations are good at the first part, but struggle with the second. And so we defend expired business models, support the status quo and have a knee-jerk inclination to preserve what we've got.
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Mass marketing means appealing to the masses which means appealing to the average.
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The way to get unstuck is to start down the wrong path, right now.
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Give up control and give it away ... The more you give your idea away, the more your company is going to be worth.
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The only purpose of starting is to finish
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It's time to stop complying with the system and draw your own map. Stop settling for what's good enough and start creating art that matters.
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If not enough people doubt you, you're not making a difference.
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Even good excuses, really good ones, don't help very much. Explanations, on the other hand, are both scarce and useful. And accurate forecasts and insightful intuition are priceless.
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Any customer that walks away, disrespected and defeated, represents tens of thousands of dollars out the door, in addition to the failure of a promise the brand made in the first place. You can't see it but it's happening, daily.
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The problem with taking offense is that it's really hard to figure out what to do with it after you're done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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Art...is the intentional act of using your humanity to create a change in another person...Passion is caring enough about your art that you will do almost anything to give it away, to make it a gift, to change people.