Seth Godin Quotes
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By definition, remarkable things get remarked upon
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When you put your ideas in the world, then, and only then, do you know if they're real.
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The one path that never works is the most common one: doing nothing at all.
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Art isn't only a painting. Art is anything that's creative, passionate, and personal. And great art resonates with the viewer, not only with the creator.
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Our job is to make change. Our job is to connect to people, to interact with them in a way that leaves them better than we found them, more able to get where they'd like to go. Every time we waste that opportunity, every page or sentence that doesn't do enough to advance the cause is waste.
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Successful people are the ones who are breaking the rules.
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More process, less innovation. More operations, less innovation. More management, less innovation. More entrepreneurs, more innovation.
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Once you have permission to talk to someone, finding new products or services for them is a smart way to grow.
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The only purpose of starting is to finish
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Anyone who says failure is not an option has also ruled out innovation.
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The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you'll need later.
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Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.
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The problem with taking offense is that it's really hard to figure out what to do with it after you're done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
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In fact, most of the time, people with similar information, similar beliefs and similar apparent choices will choose similar actions. So if you want to know why someone does what they do, start with what they know, what they believe and where they came from. Dismissing actions we don't admire merely because we don't care enough to have empathy is rarely going to help us make the change we seek. It doesn't help us understand, and it creates a gulf that drives us apart.
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Your history of work is as important as the work you'll do tomorrow.
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If we live in a world where information drives what we do, the information we get becomes the most important thing. The person who chooses that information has power.
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Leadership, on the other hand, is about creating change you believe in.
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The real power of tribes has nothing to do with the Internet and everything to do with people.
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Genius is the act of solving a problem in a way no one has solved it before.
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When we think of design, we usually imagine things that are chosen because they are designed. Vases or comic books or architecture... It turns out, though, that most of what we make or design is actually aimed at a public that is there for something else. The design is important, but the design is not the point. Call it "public design"... Public design is for individuals who have to fill out our tax form, interact with our website or check into our hotel room despite the way it's designed, not because of it.
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Leadership is a choice. It's the choice not to do nothing.
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The problem with putting it all on the line is that it might not work out. The problem with not putting it all on the line is that it will never (ever) change things for the better. Not much of a choice, I think.
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The minute there's a map, there is no art. Paint by numbers is not art. Paint by numbers is a mechanical activity.