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Achievement happens when we pursue and attain what we want. Success comes when we are in clear pursuit of Why we want it.
Simon Sinek
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A group of followers has strength because of its numbers. A following has power because of its beliefs.
Simon Sinek
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The irony is that the best thing we can do is, well one option, is to quit job we don't like. You don't always have to quit, and quite frankly, option two is to try to help others solve the problem that you are struggling with.
Simon Sinek
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Always plan for the fact that no plan ever goes according to plan.
Simon Sinek
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Most people think leadership is about being in charge. Most people think leadership is about having all the answers and being the most intelligent person or the most qualified person in the room. The irony is that it is the complete opposite. Leadership is about empowering others to achieve things they did not think possible. Leadership is about pointing in the direction, articulating a vision of the world that does not yet exist. Then asking help from others to insure that vision happens.
Simon Sinek
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A leader's job is not just to get the best out of their people-a leader's job is to make more leaders.
Simon Sinek
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Before we can build the world we want to live in, we have to imagine it.
Simon Sinek
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I like stories of the classic hero, of good versus evil, the ones in which the good guys wear white and the bad guys wear black... and I love a good sword fight.
Simon Sinek
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Hearing is listening to what is said. Listening is hearing what isn't said.
Simon Sinek
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Give someone responsibility and they will do their best. Make them accountable and they will do even better.
Simon Sinek
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Those who lead inspire us Whether they are individuals or organizations, we follow those who lead not because we have to but because we want to.
Simon Sinek
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Leading is not the same as being the leader. Being the leader means you hold the highest rank, either by earning it, good fortune or navigating internal politics. Leading, however, means that others willingly follow you—not because they have to, not because they are paid to, but because they want to.
Simon Sinek
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Trust has two dimensions: competence and integrity. We will forgive mistakes of competence. Mistakes of integrity are harder to overcome.
Simon Sinek
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Great leaders don't blame the tools they are given. Great leaders work to sharpen them.
Simon Sinek
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A why has to be for others. It's something you give to the world. It's the reason your friends love you because this is the thing that you give them and it fulfills them. This is the reason your clients love you or your fans love you because you give them something. It's something to offer, that's what the why is.
Simon Sinek
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Very few people or companies can clearly articulate WHY they do WHAT they do. By WHY I mean your purpose, cause or belief - WHY does your company exist? WHY do you get out of bed every morning? And WHY should anyone care?
Simon Sinek
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The concept of why is already in the vernacular. It is now a noun. "That company doesn't know their why." "They need to learn their why." "That politician needs to understand his why." We talk about it as a noun. That never existed prior to 2009. That never existed prior to 2006 when I first started articulating it. This is the most amazing thing to me. It has now become a concept. It's part of the way we think about businesses and transactions and decisions.
Simon Sinek
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Some see risk as a reason not to try. Some see it as an obstacle to overcome. The risk is the same; to try or not depends on your perspective.
Simon Sinek
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There is no decision that we can make that doesn't come with some sort of balance or sacrifice.
Simon Sinek
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I don't enjoy eating humble pie; it never tastes good. But I do appreciate it when it happens.
Simon Sinek
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The next time someone starts listing all the reasons an idea won't work or can't happen, ask them to give 3 reasons it can.
Simon Sinek
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When we tell people to do their jobs, we get workers. When we trust people to get the job done, we get leaders.
Simon Sinek
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What good is an idea if it remains an idea? Try. Experiment. Iterate. Fail. Try again. Change the world.
Simon Sinek
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The bad leaders are the ones that push hard so they can gain, who brow beat us so that they can receive the benefit of our hard work, not so we can enjoy the success
Simon Sinek
