Advertising Quotes

I would like people to be more aware of the fact that ultimately we are paying for things, and it's not just as privacy advocates point out that we're paying with our time and our data. We're also paying with money, because the hundreds of billions of dollars spent on advertising is just factored into the cost of the goods that we buy. It's all coming out of our pocket, just in a really roundabout way.

Astra Taylor
- People
- Privacy
- Billions
There are a lot of great technicians in advertising. And unfortunately they talk the best game. They know all the rules. They can tell you that people in an ad will get you greater readership. They can tell you that a sentence should be this short or that long. They can tell you that body copy should be broken up for easier reading. They can give you fact after fact after fact. They are the scientists of advertising. But there's one little rub. Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.

William Bernbach
- Art
- Wise
- Forget