Advertising Quotes
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I never took any writing classes or planned to write. But I was working as an advertising copywriter in the late '80s and thought, 'What a shame there has never been a decent book on Jean Harlow,' then thought, 'Why don't I write one myself?' being kind of an idiot and not having the slightest idea what I was getting myself into.
Eve Golden
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It doesn't matter if you have the greatest product in the world if no one will buy it. Have an idea of where your customers will come from and how to get to them. Partner with blogs and magazines that target that audience. If you partner with them, hopefully you won't have to spend money on advertising.
Cameron Johnson
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My point, though, is that if lines have indeed shifted, it's not so much that the younger generation just doesn't care, it's that we have ceded more and more of our public life over to the private sector. If you grow up with advertising at school, you have come of age in a sold-out world.
Astra Taylor
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This is advertising that is designed not to look or feel like advertising at all. The one thing we felt we got parents to agree with was that if their children ask them questions about enlisting, they had an obligation to, one, engage, and then two, be informed.
Edward Boches
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We should want our advertising to be compelling.
Norman Pearlstine
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People who know nothing about advertising, nothing about pharmaceuticals, and nothing about economics have been loudly proclaiming that the drug companies spend too much on advertising - and demanding that the government pass laws based on their ignorance.
Thomas Sowell
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It is very likely that many firms spend more on advertising than, for their own best interests, they should.
Michael Schudson
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I think the biggest hole is in criticism. I think there should be more informed criticism. Part of the problem is that in the '90s, the newspapers started losing their A-section and department-store advertising, and that paid for fashion writers and for the big feature space.
Cathy Horyn
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Advertising is the fuel of enterprise.
George Arthur French
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Copywriters, journalists, mainstream authors, ghostwriters, bloggers and advertising creatives have as much right to think of themselves as good writers as academics, poets, or literary novelists.
Sara Sheridan
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I gave someone a perverse argument not so long ago about why advertising is better than movies. You want to hear it? Movies operate from a really disingenuous premise, that people are heroes. I know a lot of people and have had an opportunity over the years to observe them. Are they heroes...? Let's put it this way. Advertising tries something simpler and more believable: Products as heroes. I guess the idea is: When all else fails, put your faith in conditioner.
Errol Morris
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Hark, the Herald Tribune sings, Advertising wondrous things!
Tom Lehrer
