Seth Godin Quotes
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The problem with the race to the bottom is that you might win
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Courage doesn't always involve physical heroism in the face of death. It doesn't always require giant leaps worthy of celebration. Sometimes, courage is the willingness to speak the truth about what you see and to own what you say.
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Treat different people differently. Anything else is a compromise.
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One way to sell a consumer something in the future is simply to get his or her permission in advance.
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The art of good decision making is looking forward to and celebrating the tradeoffs, not pretending they don't exist.
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If you believe that a given situation should make you unhappy, then it will, and the unhappiness will then reinforce the condition.
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One theory says that if you treat people well, you're more likely to encourage them to do what you want, making all the effort pay off. Do this, get that. Another one, which I prefer, is that you might consider treating people with kindness merely because you can. Regardless of what they choose to do in response, this is what you choose to do. Because you can.
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Good advice is priceless. Not what you want to hear, but what you need to hear. Not imaginary, but practical. Not based on fear, but on possibility. Not designed to make you feel better, designed to make you better. Seek it out and embrace the true friends that care enough to risk sharing it. I'm not sure what takes more guts-giving it or getting it.
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You can game the social media in the short run, but not for long.
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Good marketers tell a story.
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Make a decision. It doesn't have to be a wise decision or a perfect one. Just make one.
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People don't believe what you tell them. They rarely believe what you show them. They often believe what their friends tell them. They always believe what they tell themselves.
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Marketing is the act of inventing the product. The effort of designing it. The craft of producing it. The art of pricing it. The technique of selling it.
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How was your day? If your answer was "fine," then I don't think you were leading.
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The minute there's a map, there is no art. Paint by numbers is not art. Paint by numbers is a mechanical activity.
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Here's conventional wisdom: Success makes you happy. Happiness permits you to be generous. In fact, it actually works like this: Generosity makes you happy. Happy people are more likely to be successful.
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Traditional corporations, particularly large-scale service and manufacturing businesses are organized for efficiency. Or consistency. But not joy. Joy comes from surprise and connection and humanity and transparency and new...If you fear special requests, if you staff with cogs, if you have to put it all in a manual, then the chances of amazing someone are really quite low.
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Remarkable visions and genuine insights are always met with resistance.
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The problem with requiring people to be loud and angry to get things done is that you're now surrounded by people who are loud and angry.
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Every revolution destroys the average middle first and most savagely.
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Go ahead, do something impossible.
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Your generosity is more important than your perfection.
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Creating art is a habit, one that we practice daily or hourly until we get good at it
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A brand is the set of expectations, memories, stores and relationships that, taken together, account for a consumer's decision to choose one product or service over another.