Marketing Quotes
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I’m interested in selling things, and the whole process of marketing.
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Some of the power has shifted from companies to people. Using social media tools (blogs, wikis, tagging, etc.) more individuals are creating semi-spontaneous 'groundswells' of opinions to which companies and other institutions are realizing they must respond. From marketing to consumers organizations are being pulled into engaging with individuals.
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I was 25 when I was made director of marketing at 'Newsweek.' I was 29 when I was made chief executive officer of Kaplan Educational Centers. I was raised to be confident.
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Marketing is designed to bring people into something.
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When I first started doing influencer marketing for my company Due, I lost my shorts with literally no return on my investment.
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Historical truth and the marketing needs of the movie and television industry remain fundamentally incompatible.
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The market is good when the local people are in it and believe in it and support it. That's what I want.
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Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.
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My dad is a marketing mastermind.
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Marketing used to be what you say. Now, marketing is what you do. What you make. How you act. The choices you make when you are sure no one is looking.
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When we hire someone, even if they are going to be in marketing, I will have them talk to the design folks and the engineers.
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Companies need connections to their markets to create long-term loyalty.
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The pace of change means that relationship is more important than ever before.
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You have brilliance in you, your contribution is valuable, and the art you create is precious. Only you can do, and you must.
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Twitter is not a technology. It's a conversation and it's happening with or without you.
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The goal of a marketing interaction isn't to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
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Social media is not owned by marketing.
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Marketing is the act of inventing the product. The effort of designing it. The craft of producing it. The art of pricing it. The technique of selling it.
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In the past the publishers I've worked with have been extremely generous. And in almost every case, have been people who believed in the work rather than the sales and marketing.
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Welcome to a new era of marketing and service in which your brand is defined by those who experience it.
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The point to remember about selling things is that, as well as creating atmosphere and excitement around your products, you've got to know what you're selling.
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You might think the word "homemade" is just a word we use as a marketing ploy. But what you don't realize is that the staff sleeps here at night. If your tablecloth is wrinkled, that's why.
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The most powerful element in advertising is the truth.
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Marketing has always been about the same thing - who your customers are and where they are.
