Marketing Quotes
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Instead of relying on expensive marketing, habit-forming companies link their services to the users' daily routines and emotions.
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Marketing only really works with word of mouth.
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Marketing management is now tribal leadership.
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Marketing begins before the product is launched.
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Mass marketing means appealing to the masses which means appealing to the average.
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Marketing is designed to bring people into something.
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Content Marketing is all the Marketing that's left.
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When I first started doing influencer marketing for my company Due, I lost my shorts with literally no return on my investment.
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Marketing has always been about the same thing - who your customers are and where they are.
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I think it's fascinating to note that some of the most successful organizations of our time got there by focusing obsessively on service, viewing compensation as an afterthought or a side effect. As marketing gets more and more expensive, it turns out that caring for people is a useful shortcut to trust, which leads to all the other things that a growing organization seeks.
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The point to remember about selling things is that, as well as creating atmosphere and excitement around your products, you've got to know what you're selling.
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By listening, marketing will re-learn how to talk.
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My practical approach based on experience is to create a website for real Internet users, not for search engine spiders.
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You have brilliance in you, your contribution is valuable, and the art you create is precious. Only you can do, and you must.
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Clearly, we are courting tragedy by turning a blind eye to marketing gimmicks plainly intended to turn children into gun enthusiasts before they are even old enough to buy a firearm of their own.
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What I always tell my clients is to put yourself in your potential customer's shoes - what would you want to hear about this story/book and does this marketing material deliver that information?
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We're all learning here; the best listeners will end up the smartest.
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Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.
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I think that any time reality doesn't match your expectations, it means that marketing was involved.
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Marketing used to be what you say. Now, marketing is what you do. What you make. How you act. The choices you make when you are sure no one is looking.
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Perhaps marketing is about to transition to a new kind of profession, one that requires insight, dedication and smarts.
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Marketing is about values. It's a complicated and noisy world, and we're not going to get a chance to get people to remember much about us. No company is. So we have to be really clear about what we want them to know about us.
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I realize that having a style would be very beneficial for my practice from a marketing standpoint, but I can't do it. I believe my responsibilities as an architect are to design the most appropriate building for the place. Each place has a distinct culture and function, which for me requires an appropriate answer.
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When we hire someone, even if they are going to be in marketing, I will have them talk to the design folks and the engineers.
