Marketing Quotes
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The reason to go public is that it is a massive branding, marketing, credibility, trust-building exercise with your customers, and then it allows you to consolidate power and scale and market share. Do we want to be a huge company with a huge impact? If the answer to that is yes, the only way that that happens is by going public. It is effectively a branding event that catalyzes interest. It helps with recruiting, it helps with marketing, it helps with sales. It just helps on many dimensions. I think it's basically a litmus test for the CEO's ambition.
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Music is always occurring. It is just a matter of marketing, attention, and many other factors, that determines whether people will hear these songs or not.
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Lou's such an old punk he was around when the Ramones were junkie hustlers first and musicians second, when punk meant something other than a mass-marketing concept designed to help the bridge-and-tunnel crowd feel cool.
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The goal of content marketing is to create content that people actually want to read/view. If you're being blatantly promotional, there's a good chance your content marketing efforts are falling flat.
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Good marketing offers us a view of the world. Bad marketing offers us a product to buy.
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What's wrong with our children? Adults telling children to be honest while lying and cheating. Adults telling children to not be violent while marketing and glorifying violence... I believe that adult hypocrisy is the biggest problem children face in America.
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Take some initiative and snap outside of passivity; consistent small actions have impact.
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I'm really going to miss all the people in the front office, media relations, marketing, all the great people at the ball park. They were my family for a while, and that part really stings. But life does go on.
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Stories are how we learn best. We absorb numbers and facts and details, but we keep them all glued into our heads with stories.
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Just as we don't spend a lot of time worrying about how all those poets out there are going to monetize their poetry, the same is true for most bloggers.
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In a time when consumers desperately want to trust businesses - but they just don't - influencer marketing is one way to overcome this problem.
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Good marketing speaks to human beings - the way human beings understand and take in information.
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Authenticy in marketing is telling a story people want to hear.
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As Regis Mckenna once said, the best marketing is education...
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I always thought marketing in general was an interesting kind of thing. I always liked commercials and billboards.
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The most powerful element in advertising is the truth.
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I have come to believe that politicians are in the business of 'marketing' their product to the public, by exaggerating threats and over-selling government solutions.
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Everyone can benefit from seeing smart marketing.
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We're looking to have the ability to come in and be able to capitalize on the marketing in order to grow the top-line. We basically leverage what has worked with our other successful acquisitions - investment in marketing, retention and student services.
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Networking is marketing. Marketing yourself, marketing your uniqueness, marketing what you stand for.
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A bad book and good marketing won't work, the same way a good book and bad marketing will also not work. There is no choice in the matter that if you need to write a good book, you also need to have good marketing for it.
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Many companies forget what it means to make great products. After initial success, sales and marketing people take over and the product people eventually make their way out.
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Marketers need to build digital relationships and reputation before closing a sale.
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I started my career as a sales guy in the nineties, when the funnel was controlled by the sales rep, who had all the information the prospect wanted, including pricing and discount options. Now 90 percent of it has swung to marketing. It's self-service and you need to be very, very helpful to see to the top of the funnel. The game has changed a lot.
