Marketing Quotes
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For purposes of marketing, writers are designated as poets, novelists, or something else. But writing is about matchmaking, an attempt to marry sensations with apt words.
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People can see themselves in a story much easier than they can see themselves in a hypothetical situation that a brand might present to them. So telling stories to build a relationship with your audience is usually far more effective than other methods of marketing or publicity.
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When you look at sort of pop stardom now, some of these singers, it seems like the idea of them was created in a marketing meeting, and then they just found someone to sort of fulfill that role.
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Right now our blog on the presence of tape at EMC World is seeing twice as much traffic as all the other EMC World related content. Why? Many of our readers are coming to the obvious conclusion that tape, despite the negative marketing, is still an optimal way to protect and archive their information.
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Without a vision there is no possibility of creating something larger than what al-ready exists. An entrepreneur has to be able to bring something to the table through his or her vision that is not being provided by others - a special way of meeting needs, caring for others, treating patients, or marketing. An entrepreneur must have enormous faith. Risk-taking is critical to the development of an enterprise. You will not take risks unless you have the faith to do so.
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As Regis Mckenna once said, the best marketing is education...
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B2B does not mean boring marketing.
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There is a shotgun wedding going on and its between Marketing and IT. Finance's worst nightmare.
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The mistake so many marketers make is that they conjoin the urgency of making another sale with the timing to earn the right to make that sale. In other words, you must build trust before you need it. Building trust right when you want to make a sale is just too late.
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When you have a CEO who is an ex-CMO, that is going to put the marketing tool kit front and center.
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In 1980, a woman promised her dying sister to change how Americans thought about breast cancer. Thirty years later, the result - the Susan G. Komen for the Cure Foundation - is one of the nation's largest non-profits, and one of the most successful triumphs in public health marketing and changing health habits.
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There's a fine line between marketing and grand theft.
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If you think about filmmaking as an entire spectrum, starting with the writer and ending with maybe the marketing department, the actor's contribution is a rather slender band.
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Clearly, we are courting tragedy by turning a blind eye to marketing gimmicks plainly intended to turn children into gun enthusiasts before they are even old enough to buy a firearm of their own.
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I got really tired of metal music. How do you pick what's good to sell when you're not totally into what you're listening to and marketing?
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Just as we don't spend a lot of time worrying about how all those poets out there are going to monetize their poetry, the same is true for most bloggers.
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The world of marketing is all about trends and the ability of marketers to identify and cultivate them.
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Permission marketing is marketing without interruptions.
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Marketing is a contest for people's attention.
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Mass marketing means appealing to the masses which means appealing to the average.
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In Cuba, taking into account the long fight for our independence and sovereignty, we will defend the one-party system in the face of the games, demagogy and the marketing of politics.
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Amazon has well passed any expectations of its ability to change distribution and marketing.
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I feel like social media is something that has yet to be considered a viable platform for marketing in the industry.
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Stories are how we learn best. We absorb numbers and facts and details, but we keep them all glued into our heads with stories.
