Marketing Quotes
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In conversation marketing, you're providing a service, a continuing dialogue whose course through the Web is unknown. The more value it adds to the ecosystem, the more it will be shared, amplified and celebrated.
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Instead of one-way interruption, Web marketing is about delivering useful content at just the right moment that a buyer needs it.
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Outsourcing isn't the answer to everything. Lots of internet marketing pundits will tell you to outsource, outsource, outsource. Having a trusted team that knows each other and enjoys working together is good, too.
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We're looking to have the ability to come in and be able to capitalize on the marketing in order to grow the top-line. We basically leverage what has worked with our other successful acquisitions - investment in marketing, retention and student services.
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Everybody's saturated with the marketing hype of next-generation consoles. They are wonderful, but the truth is that they are as powerful as a high end PC is right now.
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Truly brilliant marketing happens when you take something most people think of as a weakness and reposition it so people think of it as a strength.
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Music is always occurring. It is just a matter of marketing, attention, and many other factors, that determines whether people will hear these songs or not.
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Economic theory is the most prestigious subject of instruction and study. Agricultural economics, labor economics and marketing are lower caste fields of study.
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Relationships with the media are really important. The media has a more important voice today than it has ever had. We don't advertise. We only have one marketing vehicle, which is editorial, and our ability to get our message out and communicate it effectively.
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Drug companies say they need to charge ever-higher prices to cover their research costs, but they spend far less on research and development than they do on marketing and administration, and afterwards they actually keep more in profits.
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Marketing yourself to a new person often involves being charismatic, clever and quick-but most jobs and most relationships are about being consistent, persistent and brave.
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Lou's such an old punk he was around when the Ramones were junkie hustlers first and musicians second, when punk meant something other than a mass-marketing concept designed to help the bridge-and-tunnel crowd feel cool.
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In direct navigation, users type exactly what they are looking for in the browser's web address field. This could be the exact domain name or web address. Millions of people do this, emphasizing the need for on- and off-line marketing and branding.
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Marketing is not selling. Marketing is building a brand in the mind of the prospect.
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When you look at sort of pop stardom now, some of these singers, it seems like the idea of them was created in a marketing meeting, and then they just found someone to sort of fulfill that role.
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The path to the CEO's office should not be through the CFO's office, and it should not be through the marketing department. It needs to be through engineering and design.
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Other than that one year, Salon has been very cautious about the way it spends money. For instance, since last year, we've had virtually no marketing budget. It's just word of mouth. And our circulation continues to grow that way by breaking news stories.
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You have to learn how to read contracts, how to position yourself, and about marketing. That is why you find the most successful artists are the ones who can mix creativity with business.
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There are no magic wands, no hidden tracks, and no secret handshakes that can bring you immediate success, but with time, energy and determination you can get there.
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The mistake so many marketers make is that they conjoin the urgency of making another sale with the timing to earn the right to make that sale. In other words, you must build trust before you need it. Building trust right when you want to make a sale is just too late.
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Marketers want to get their messages in front of you. They must get their messages in front of you, just to survive. The only problem is-do you really want more marketing messages?
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Marketing and press kicks up dust. It gets in your eye, and then you're not focusing on the product.
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My favorite expression is a tag line or an advertising and marketing campaign that Ford ran a number of years ago. They ran it for almost 12 years, and it was, 'Have you driven a Ford lately?'
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The marketing department uses many advanced techniques to match products and buyers in a way that mximizes profits. For example, they give away keychains.
