Marketing Quotes
I feel like social media is something that has yet to be considered a viable platform for marketing in the industry.
Aurora Guerrero
How do you convince somebody to host a stranger for the weekend? That's not a trivial thing. It's not something I think you can throw technology at, marketing at, or sales at. We threw design at it because that's all we knew, and in doing so, I feel like we brought a human touch to it, which is so needed.
Joe Gebbia
A writer can't afford to just focus on writing and leave marketing aside in today's competitive market.
Amish Tripathi
My genre-hopping has caused problems with marketing and sales departments over the years, because they need to know where to position a book with the booksellers.
F. Paul Wilson
People shop and learn in a whole new way compared to just a few years ago, so marketers need to adapt or risk extinction.
Brian Halligan
All the people who run agencies, all the important people in agencies have taken communication courses, marketing courses, advertising courses, and courses basically teach advertising as a science, and advertising is so far from a science it isn't even funny. Advertising is an art.
George Lois
What can we say about a marketing culture that so openly feeds and colludes with obsession? The Disney empire has developed this to an unprecedented degree of professionalism.
Rowan Williams
I was a VP of marketing, I was regional sales manager in fashion, and marketing director in communications and product development. I was always a corporate Fortune 500 girl.
Patti Stanger
Truly brilliant marketing happens when you take something most people think of as a weakness and reposition it so people think of it as a strength.
Reed Hastings
Marketing executives like big budgets, as big budgets make it easier to grow the top line.
Bill Gurley
You have to learn how to read contracts, how to position yourself, and about marketing. That is why you find the most successful artists are the ones who can mix creativity with business.
Colm Wilkinson
The bigger problem still is that it determines in many ways what movies get made in the first place. Because as sources of finance are considering a project, they ask themselves, "Does this lend itself to a simplistic marketing approach which will guarantee a big opening weekend?" As a movie-goer, I think that's tragic, because when you look back at those movies that made us fall in love with movies in the first place, most of them were not high-concept, and most of them would not have "won their weekend."
Curtis Hanson
Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.
Seth Godin
Marketing is what you do when your product is no good.
Edwin Land
Marketing is no longer about the stuff that you male, but about the stories you tell.
Seth Godin
With all the media attention, all the love from the fans, I felt I needed to prove myself. Prove that I'm not a marketing tool, I'm not a ploy to improve attendance. Prove I can play in this league. But I've surrendered that to God. I'm not in a battle with what everybody else thinks anymore.
Jeremy Lin
