Marketing Quotes
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You can be labelled but if it doesn't speak to people then it won't work. The social media and online has been really important. Fans are really smart too: they don't want to hear something manufactured or something that has too much marketing behind it.
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I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes.
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Many on the professional Right owe their livelihoods to a large and growing network of nonprofit donor-funded groups and for-profit consulting and direct marketing companies hired by those groups.
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For a lot of people, one of the reasons they don't like to work for founders of startups is that they can be sensitive and protective around what they've built. You have an emotional attachment to the early marketing and technology materials, and you don't want to hear that anything's wrong with them.
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Honestly, my sales pitch when I was a kid was, 'You don't want these Girl Scout cookies, do you?' If I had to push my own books, I'd stop writing. I hate the conflation of marketing and writing.
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There's an obvious marketing component to doing something digitally where you're reaching out to new readers that you can't do in the existing print marketplace, or that it's difficult to do in the existing print marketplace.
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I'm able to utilize a lifetime of learning to help teach young people how to apply sound marketing strategy and principles for the purpose of growing the client's business. And for me, that's just too much fun.
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When the book is over, I think of innovative marketing ways to reach to a larger audience. I think wine and cheese book launch parties are a waste.
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Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing is curriculum marketing.
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I spent 10 years as a marketing manager. I've found my experience in the financial world invaluable background for writing about white-collar crimes.
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It will take very sophisticated marketing to achieve our aim of bringing more black people into the theater.
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Products can introduce more complexity over time, but as far as launching and introducing a new product into the market, it's a marketing problem. You have to explain everything you do, and people have to understand it, within seconds.
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The socialite is becoming more important in a luxury brand's marketing strategy as she pulls in the 'right kind of crowd.'
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I see an insidious problem in the marketing of weddings as 'the happiest day of your life.' The pressure that is placed upon this event to be the alpha and omega of your entire existence makes it, I think, into a kind of nuptial New Year's Eve, and we all know how that usually turns out.
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All the people who run agencies, all the important people in agencies have taken communication courses, marketing courses, advertising courses, and courses basically teach advertising as a science, and advertising is so far from a science it isn't even funny. Advertising is an art.
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I know how to sell a brand and create excitement around something, and so when you combine those two together -entertaining and marketing - it's like things start to go crazy.
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One thing in common between politics and marketing is that your greatest strength can often be your greatest weakness.
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I thought the marketing was really smart and really clever and unique at the time. It positioned 'Saw' as a horror film that was different from the other horror films that were in the crowded marketplace.
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We all have jobs in our lives that we must get done. We reach out and bring products into our lives to get these jobs done. Marketing is all about asking, 'What job is the customer trying to accomplish?'
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There is a natural partnership between State and Commerce, and the American business community to work together to educate the United States about marketing overseas.
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Marketing executives like big budgets, as big budgets make it easier to grow the top line.
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Focus on executing to give maximum value to your customers. That means learning everything from financing to producing to marketing.
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To me, we're marketing hope.
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Fast food chains spend a large amount of marketing to get the attention of children. People form their eating habits as children so they try to nurture clients as youngsters.