Marketing Quotes
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I just believe that the cost of marketing is going to increase and the cost of delivery is going to decrease as the Net gets stronger and mass media gets weaker.
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Marketing is for companies who have sucky products.
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Develop a mailing list... anyone who comes through your studio or meets you at art shows or anywhere. It's the power of permission-based marketing. Email your latest work to the list, every month.
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All the people who run agencies, all the important people in agencies have taken communication courses, marketing courses, advertising courses, and courses basically teach advertising as a science, and advertising is so far from a science it isn't even funny. Advertising is an art.
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There are a lot of bands using self-abuse as a marketing gimmick.
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Marketing is always a tricky thing with a rated R movie. Sometimes people just get what it is and they want to come see it, and sometimes you have to explain it more.
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It will take very sophisticated marketing to achieve our aim of bringing more black people into the theater.
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Without the right marketing metrics, you are shooting in the dark. The only way to know if things are working for you or not is those metrics.
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I know how to sell a brand and create excitement around something, and so when you combine those two together -entertaining and marketing - it's like things start to go crazy.
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There's an obvious marketing component to doing something digitally where you're reaching out to new readers that you can't do in the existing print marketplace, or that it's difficult to do in the existing print marketplace.
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One thing in common between politics and marketing is that your greatest strength can often be your greatest weakness.
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We wanted a pet food based on sound scientific principles and truth, not marketing hype.
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My genre-hopping has caused problems with marketing and sales departments over the years, because they need to know where to position a book with the booksellers.
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To me, we're marketing hope.
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I started out at Procter & Gamble marketing panty liners, so basically selling women insecurity. I thought there must be more to life than this. Then I was on set for a Dr. Scholl's commercial, and I asked one of the execs, 'How do you get a job behind the camera?' and he said, 'Film school.' So I quit and applied to NYU.
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'Noah' is an insult to Bible-believing Christians, an insult to the character of Noah and, most of all, an insult to the God of the Bible. As a result, I believe Hollywood will have a much harder time in marketing future biblically-themed movies to Christians.
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My grandma used to make syrup for us because we couldn't afford it and I just played around with her recipe. I made strawberry syrup and that didn't really work out but I made strawberry-vanilla and that sold. Then I just went out and took marketing classes, went to seminars, learned about marketing a product and striking deals. It ended up taking orders of $1.5 million.
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We all have jobs in our lives that we must get done. We reach out and bring products into our lives to get these jobs done. Marketing is all about asking, 'What job is the customer trying to accomplish?'
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We have embarked upon the world's largest and longest cocktail party, and every issue imaginable is up for grabs.
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I did not sell Amway, but I sold Shaklee, which was an Amway-type product sold through multi-level marketing.
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What they're not doing is marketing the Dead Kennedys in the spirit of what the band stood for.
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Oh, we don't have a grandiose marketing plan. We sell products that work, that we like.
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The future of marketing is leadership
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People shop and learn in a whole new way compared to just a few years ago, so marketers need to adapt or risk extinction.