Marketing Quotes
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I want my writing to reach people. I don't write for a market. I write from my heart, something that appeals to me. The marketing, segmenting etc., can be done by your publisher, not you.
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'Noah' is an insult to Bible-believing Christians, an insult to the character of Noah and, most of all, an insult to the God of the Bible. As a result, I believe Hollywood will have a much harder time in marketing future biblically-themed movies to Christians.
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What I will say - one thing that is attractive about getting a real film made within the studio system is that studio systems, with their marketing and distribution, have real power.
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People shop and learn in a whole new way compared to just a few years ago, so marketers need to adapt or risk extinction.
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Marketing is not bragging, and touting one's wares is not evil. The baker in the medieval town square must holler, 'Fresh rolls!' if he hopes to feed the townfolk.
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There are a lot of bands using self-abuse as a marketing gimmick.
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Internet marketing entrepreneurs have truly opened my eyes to just how important a quick turnaround time can be. Often times, an interview they conduct with me today is online by the next morning. The interviewee is then able to start making money less than 24 hours after the initial interview.
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All the people who run agencies, all the important people in agencies have taken communication courses, marketing courses, advertising courses, and courses basically teach advertising as a science, and advertising is so far from a science it isn't even funny. Advertising is an art.
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Honestly, my sales pitch when I was a kid was, 'You don't want these Girl Scout cookies, do you?' If I had to push my own books, I'd stop writing. I hate the conflation of marketing and writing.
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I am always making sketches of how information should look or mapping out a marketing campaign. When I present my notes, people start responding to them. Desktop publishing makes everything look slick. When you present sketches, it helps start the dialogue and collaboration.
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In school I studied international business and marketing, so I've always been attracted to business.
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While it may be difficult to get on the front cover of a major magazine, you can create marketing strategies and opportunities by being featured in a popular niche blog.
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I know how to sell a brand and create excitement around something, and so when you combine those two together -entertaining and marketing - it's like things start to go crazy.
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I like to look nice, but I'm not marketing being beautiful.
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Children are being adultified because our economy is depending on them to make purchasing decisions. So they're essentially the victims of a marketing and capitalist machine gone awry.
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A writer can't afford to just focus on writing and leave marketing aside in today's competitive market.
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Without the right marketing metrics, you are shooting in the dark. The only way to know if things are working for you or not is those metrics.
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Marketing is for companies who have sucky products.
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Consequently, pictures are aimed at certain audiences, whether it be a teen comedy or an action movie or whatever. It's unfortunate, because while it may lead to big opening grosses, a lot of pictures that are a little different and don't fit so neatly into either a niche market or a high-concept marketing approach can get lost in the shuffle. That's one unfortunate thing.
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I'm a big fan of Kiss. Gene Simmons, he's all into marketing and branding. You name it, there's some type of product with Kiss' name on it. Studying people like that, you see guys have hooks and there are reasons people are successful.
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I was a VP of marketing, I was regional sales manager in fashion, and marketing director in communications and product development. I was always a corporate Fortune 500 girl.
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I'm a huge fan of Geffen records. Everything about them - their artists, their videos, their marketing.
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Develop a mailing list... anyone who comes through your studio or meets you at art shows or anywhere. It's the power of permission-based marketing. Email your latest work to the list, every month.
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Instead of one-way interruption, Web marketing is about delivering useful content at just the right moment that a buyer needs it.
