Marketing Quotes
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I've never been to Comic-Con, but I'm certainly aware from this side of the Atlantic that it's a very important part of film marketing now, even when the films are not directly linked to a comic.
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Today I wonder why it is God refers to Himself as 'Father' at all. This, to me, in light of the earthly representation of the role, seems a marketing mistake.
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Google actually relies on our users to help with our marketing. We have a very high percentage of our users who often tell others about our search engine.
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There's been not a dime spent on marketing for any record I've ever put out.
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In the field of marketing . . . the trend toward selling [has] reached something of a nadir with the unveiling . . . of so-called subliminal projection. That is the technique designed to flash messages past our conscious guard.
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I'm a huge fan of Geffen records. Everything about them - their artists, their videos, their marketing.
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Run away from laziness; work hard. Touch intuition and listen to the heart, not marketing directors. Dream.
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I love being a producer, and I think I essentially still operate as a producer even though I now have control of marketing and the ability to green-light shows - something every producer wants but that they don't get!
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We're so surrounded by so much of this marketing and just being told on a regular basis that you have to like this, you will go here, you want this. I found that to me that fit perfectly into what a theme park of dinosaur would be about.
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Many dotcoms recruited people from existing companies who were quite experienced in finance, marketing, distribution and other disciplines but not necessarily experienced in the Web culture.
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I just believe that the cost of marketing is going to increase and the cost of delivery is going to decrease as the Net gets stronger and mass media gets weaker.
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People just jump right to, 'We're going to create this really cool thing and put it out there and people are going to magically find it.' You have to market your marketing.
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The socialite is becoming more important in a luxury brand's marketing strategy as she pulls in the 'right kind of crowd.'
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There's an obvious marketing component to doing something digitally where you're reaching out to new readers that you can't do in the existing print marketplace, or that it's difficult to do in the existing print marketplace.
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The bottom line is 2018 should finally be the year where we see the early stages of broad-based commercial space tourism appear. Demand will certainly be driven by the early successes or failures of those missions, the marketing of those missions, as well as the propensity for tourists to become repeat flyers.
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I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination.
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When the book is over, I think of innovative marketing ways to reach to a larger audience. I think wine and cheese book launch parties are a waste.
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Being in the consumer business helps us groom talent in areas like marketing, finance and logistics. We can benchmark our outsourcing business to our consumer business and its best practices.
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Marketing has supplanted story as the primary force behind the worthiness of making a film, and that's a very sad thing. It's film only as a function of consumerism rather than as an important component of our culture, and that's everywhere around the world.
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It didn't happen every time for every movie. Ruthless People was a good movie, but we didn't get a good release or marketing. They completely blew the opening.
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Netflix did it right and focused on all the things that have replaced the dumb, raw numbers of the Nielsen world - they embraced targeted marketing and 'brand' as a virtue higher than ratings.
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I didn't want to go get a job or get a degree in business or marketing, or whatever all my friends were getting degrees in.
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There's no one thing you can do to have success, but if you have a plan and you keep doing things, you'll eventually build to a success.
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It will take very sophisticated marketing to achieve our aim of bringing more black people into the theater.
