Advertising Quotes
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Advertising design, in persuading people to buy things they don`t need, with money they don`t have, in order to impress others who don`t care, is probably the phoniest field in existence today.
Victor Papanek
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Such exaggerations have been so common that the public takes them with a grain of salt and partly excuses them as being due to the advertiser's license of self-assertiveness. Nevertheless, the fact remains that superlative generalities are weak arguments and far less convincing than a statement of facts. Much advertising copy would be improved immensely by doing away with brag and substituting actual facts about the merits of the article.
Daniel Starch
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Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.
William Bernbach
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I don't read my books, I write them. Once I've finished the many years it usually takes me to write them, I can't bear to read them, because I've spent too long with them already. I'm not advertising them very well, am I?
Salman Rushdie
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It takes more than capital to swing business. You've got to have the A. I. D. degree to get by - Advertising, Initiative, and Dynamics.
Isaac Asimov
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There are many traditionally published authors who have hated the cover their publisher's decided on. Or the title or the marketing or the advertising. But there was nothing they could do about it.
M. J. Rose
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Early on, America took one path and went down the advertising road, and in the UK they founded the BBC and developed a different kind of public broadcasting. There was a point where TV was so beholden to commercial interest that people - civil society - actually rose up and said, "This is ridiculous: we have our soap-selling soap operas, cigarette-sponsored news broadcast; we have our rigged quiz shows - let's put some checks and balances here."
Astra Taylor
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Advertising is the art of persuasion.
William Bernbach
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Some people have a taboo about doing advertising in the States. You know, where they kind of make their bread and butter. But to me, that's crazy.
Ice Cube
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One night in the early sixties I passed something on the Long Island Expressway just before the Queens tunnel that I must have seen for years. The billboard advertising cigars, Dutch Masters. I realized it was sort of perfect. It's weird isn't it? You're looking at Rembrandt - in neon! It was too much, it was irresistible.
Larry Rivers
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Good advertising is written from one person to another. When it is aimed at millions it rarely moves anyone.
Fairfax Cone
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In advertising, you have a small window to say the most you can. That's what songwriting is. The difference is, you get to put the leaves on the trees and colour 'em in.
Garth Brooks
